Razene vs Zyrtec:Which is more popular by branded search in New Zealand?
In August 2026, Zyrtec had more branded searches than Razene among hayfever and allergy brands in New Zealand. Zyrtec was estimated to have 2.5K branded searches compared to Razene’s 1.5K, and held an 18.6% Share of Search versus Razene’s 11.6%.
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Which is more popular in search, Razene or Zyrtec?
Compare the antihistamine and hayfever relief brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zyrtec, Razene. The figures are in the table below the chart.
View monthly share of search table
| Month | Flixonase | Telfast | Zyrtec | Razene | Claratyne |
|---|---|---|---|---|---|
| Oct 2025 | 35% | 27.4% | 10.1% | 14.1% | 13.4% |
| Nov 2025 | 32.6% | 31.7% | 9.6% | 13.3% | 12.8% |
| Dec 2025 | 30.6% | 32.9% | 9.7% | 14.1% | 12.7% |
| Jan 2026 | 29.1% | 29.5% | 13.4% | 13.4% | 14.6% |
| Feb 2026 | 30.6% | 25.6% | 18.4% | 13.5% | 12% |
| Mar 2026 | 36.4% | 24.9% | 14.1% | 13.2% | 11.4% |
| Apr 2026 | 32% | 24.1% | 18.3% | 13.1% | 12.5% |
| May 2026 | 35.2% | 20.4% | 20.7% | 12.3% | 11.4% |
| Jun 2026 | 38.6% | 18.6% | 19.7% | 11.3% | 11.9% |
| Jul 2026 | 39.4% | 21.1% | 19.9% | 10.5% | 9% |
| Aug 2026 | 36.3% | 23.5% | 18.6% | 11.6% | 10% |
| Sep 2026 | — | — | — | — | — |
How has the Razene and Zyrtec comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Zyrtec took it in February 2026.
- Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 14.1% to 11.6%, and its estimated monthly branded searches moved from 2.1K to 1.5K.
- Across the 11 months ending August 2026, Zyrtec’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 10.1% to 18.6%, and its estimated monthly branded searches moved from 1.5K to 2.5K.
How did search popularity change for New Zealand hayfever and allergy brands in August 2026?
2 changes
In August 2026, Razene gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 10.5% to 11.6%.
In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Razene’s and Zyrtec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Razene
7 branded search terms
- razene
- razene 10mg
- razene antihistamine
- razene cetirizine
- razene cetirizine hydrochloride
- razene hayfever
- razene tablets
Zyrtec
11 branded search terms
- dog zyrtec
- zyrtec
- zyrtec allergy
- zyrtec allergy medicine
- zyrtec antihistamine
- zyrtec cetirizin
- zyrtec for hives
- zyrtec for kids
- zyrtec hayfever
- zyrtec nasal spray
- zyrtec pill
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.