Brandwave

Ozito vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Ozito among edger brands in New Zealand. Ryobi had about 7,480 branded searches, while Ozito had 4,060. Ryobi made up 21.5% of all edger brand searches we track, and Ozito accounted for 11.7%. When we asked ChatGPT and Google AI Overviews about edger brands, Ryobi appeared in all five answers and Ozito in three. Ryobi was mentioned before Ozito in every answer.

Among edger brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 84% more searches than Ozito

Ryobi 7.5K searchesOzito 4.1K searches

Who does AI mention more?

Ryobi, mentioned in every answer we collected

Ryobi in 5 of 5Ozito in 3 of 5

Who does AI recommend more?

Ryobi, named ahead of Ozito in every answer

Ryobi first in 5Ozito never first

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Top edger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ryobi appeared in all five answers. Ozito was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Ryobi was listed before Ozito in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Makita1st
  2. Ryobi2nd
  3. Stihl3rd
  4. Lawnmaster4th
  5. Ozito5th
  6. Husqvarna–
  7. ECHO–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stihl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lawnmaster2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ECHO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about edger brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Ozito or Ryobi more popular in search?

This chart shows how often people search Google for Ozito and Ryobi by name. Each line represents a brand's share of searches for all seven edger brands we track, month by month, from searches in New Zealand.

Ozito and Ryobi among edger brands in New Zealand, by month

Share of searches by month for Ryobi, Ozito. The figures are in the table below the chart.

View monthly share of searches table
MonthMakitaRyobiHusqvarnaStihlOzitoLawnmasterECHO
Oct 202518.9%17.5%29.8%20%10.6%2.9%0.34%
Nov 202516.5%23.5%26.2%21.1%9.9%2.5%0.35%
Dec 202517.2%24.6%22.9%21.8%10.8%2.3%0.37%
Jan 202618.2%20.2%24.1%23.2%11.5%2.4%0.36%
Feb 202619.3%17.5%25.8%24.8%9.7%2.6%0.32%
Mar 202619.6%21.4%25.6%20.8%10.2%2.1%0.36%
Apr 202620.4%18.5%26.2%21.9%10.9%1.8%0.31%
May 202620.4%15.4%25.9%26.6%9.7%1.5%0.43%
Jun 202622%17.6%23.4%23.6%11.3%1.6%0.4%
Jul 202622.3%16.8%23%23.9%12.4%1.3%0.34%
Aug 202621%20%21.6%22.9%12.6%1.5%0.38%
Sep 202623.2%21.5%20.8%20.3%11.7%2.1%0.4%

How has the Ozito and Ryobi comparison changed over the last 12 months?

3 findings
  • Ryobi was ahead of Ozito in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ozito’s share of searches among edger brands in New Zealand moved from 10.6% to 11.7%, and its estimated monthly branded searches moved from 3.7K to 4.1K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among edger brands in New Zealand moved from 17.5% to 21.5%, and its estimated monthly branded searches moved from 6.1K to 7.5K.

How did search popularity change for New Zealand edger brands in September 2026?

2 changes
  1. In September 2026, Ryobi overtook Stihl and Husqvarna to rank 2nd among edger brands in New Zealand, with 21.5% of the searches.

  2. In September 2026, Ozito lost share of searches among edger brands in New Zealand, from 12.6% to 11.7%.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Ozito’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ozito

11 branded search terms

  • ozito
  • ozito air compressor
  • ozito airless sprayer
  • ozito angle grinder
  • ozito grinder
  • ozito impact wrench
  • ozito multi tool
  • ozito power washer
  • ozito pxc
  • ozito rotary tool
  • ozito router

Ryobi

2 branded search terms

  • ryobi
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among edger brands

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