Brandwave

How popular isRegal Palms Resort?

In October 2026, people searched for Regal Palms Resort by name about 2,480 times in New Zealand, about the same as the previous year. These searches made up 7.6% of all New Zealand Rotorua hotel searches, placing Regal Palms Resort fifth out of nine hotels. When we asked both ChatGPT and Google AI Overviews about Rotorua hotels, Regal Palms Resort appeared in two of the three answers and was the fifth most recommended of the nine.

Search and AI answers in October 2026

Regal Palms Resort is the fifth most searched of 9 competitors and the fifth most recommended in the AI answers we collected.

  1. Millennium Hotel RotoruaShare of searches 30.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Pullman RotoruaShare of searches 17.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. Sudima Lake RotoruaShare of searches 16.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Novotel Rotorua LakesideShare of searches 11.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Regal Palms ResortShare of searches 7.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th

+4 more

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Top Rotorua hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, Regal Palms Resort was mentioned in two out of three: in two of the three ChatGPT answers. Regal Palms Resort is the fifth most recommended of the nine.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Rotorua hotels

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Regal Palms Resort compared with other New Zealand Rotorua hotels?

Regal Palms Resort against Rotorua hotels in New Zealand, by month

Share of searches by month for Millennium Hotel Rotorua, Pullman Rotorua, Sudima Lake Rotorua, Novotel Rotorua Lakeside, Regal Palms Resort, Regent of Rotorua, Aura Accommodation, Prince's Gate Hotel, Black Swan Lakeside Boutique Hotel. The figures are in the table below the chart.

View monthly share of searches table
MonthMillennium Hotel RotoruaPullman RotoruaSudima Lake RotoruaNovotel Rotorua LakesideRegal Palms ResortRegent of RotoruaAura AccommodationPrince's Gate HotelBlack Swan Lakeside Boutique Hotel
Nov 202529.9%17.1%16.1%10.8%7.4%8.6%4.8%2.6%2.6%
Dec 202525.8%17.9%20.9%11.4%7.1%7.5%4.9%2.3%2.3%
Jan 202629%16.4%19.2%13%6.9%6.9%4.5%2.1%2.1%
Feb 202628.2%16.9%18.6%10.2%7.8%8.2%4.5%2.8%2.8%
Mar 202628.8%16.8%19.1%10.5%7.5%6.9%4.6%2.9%2.9%
Apr 202627.9%19.8%18.4%12.4%6%6.6%3.6%2.8%2.4%
May 202630.3%18%16.5%13.4%5.3%5.7%3.9%3.9%3%
Jun 202625.5%22.5%16.8%13.7%4.9%5.9%4%4%2.7%
Jul 202629.2%21.6%15.8%13%4.7%5.7%3.8%3.8%2.4%
Aug 202630.2%19.4%16.2%13.3%3.9%5.7%3.9%4.8%2.6%
Sep 202627.9%19.7%15.1%15.2%6.4%5.3%4.4%3.6%2.4%
Oct 202630.6%17.5%16.6%11.2%7.6%7.3%4%3.1%2.2%
  1. Held 1st. 10K estimated branded searches, -0.79% vs prior month. Share +2.6 points.

  2. Held 2nd. 5.7K estimated branded searches, -19.4% vs prior month. Share -2.2 points.

  3. Moved from 4th to 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +1.5 points.

  4. Moved from 3rd to 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -4 points.

  5. Held 5th. 2.5K estimated branded searches, +7.8% vs prior month. Share +1.2 points.

  6. Held 6th. 2.4K estimated branded searches, +26.3% vs prior month. Share +2.1 points.

  7. Held 7th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.5 points.

  8. Held 8th. 1K estimated branded searches, -23.1% vs prior month. Share -0.5 points.

  9. Held 9th. 720 estimated branded searches, -18.2% vs prior month. Share -0.2 points.

Compare popularity between Regal Palms Resort and its closest rivals

Every comparison with Regal Palms Resort

8 comparisons

How has branded search demand for Regal Palms Resort changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Regal Palms Resort in New Zealand held steady at 2.5K.
  • Across the 12 months ending October 2026, Regal Palms Resort’s share of searches among Rotorua hotels in New Zealand peaked at 7.8% in February 2026 and was lowest at 3.9% in August 2026.
  • Across the 12 months ending October 2026, Regal Palms Resort rose from 6th to 5th among Rotorua hotels in New Zealand.

How did search popularity change for New Zealand Rotorua hotels in October 2026?

6 changes
  1. In October 2026, Sudima Lake Rotorua overtook Novotel Rotorua Lakeside to rank 3rd among Rotorua hotels in New Zealand, with 16.6% of the searches.

  2. In October 2026, Millennium Hotel Rotorua gained share of searches among Rotorua hotels in New Zealand, from 27.9% to 30.6%.

  3. In October 2026, Regent of Rotorua gained share of searches among Rotorua hotels in New Zealand, from 5.3% to 7.3%.

  4. In October 2026, Regal Palms Resort gained share of searches among Rotorua hotels in New Zealand, from 6.4% to 7.6%.

  5. In October 2026, Novotel Rotorua Lakeside lost share of searches among Rotorua hotels in New Zealand, from 15.2% to 11.2%.

  6. In October 2026, Pullman Rotorua lost share of searches among Rotorua hotels in New Zealand, from 19.7% to 17.5%.

How are Regal Palms Resort’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Regal Palms Resort’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • regal palms resort
  • regal palms resort rotorua

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How the Brand Demand Index is measured

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