How popular isFergburger in search?
In August 2026, there were an estimated 85.9K branded searches for Fergburger in New Zealand which held steady over the last 11 months. Fergburger holds 60.3% estimated Share of Search among New Zealand queenstown eateries and is ranked 1st of 7 competitors for search popularity.
Fergburger60.3%Botswana Butchery22%
Blue Kanu7.5%
Devil Burger4.3%
Rātā2.8%- Cow Pizza1.7%
The Bunker1.4%
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Which queenstown eateries compete with Fergburger?
Share of Search by month for Fergburger, Botswana Butchery, Blue Kanu, Devil Burger, Rātā. The figures are in the table below the chart.
View monthly share of search table
| Month | Fergburger | Botswana Butchery | Blue Kanu | Devil Burger | Rātā | Cow Pizza | The Bunker |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.7% | 17% | 8.7% | 4% | 1.7% | 1.1% | 0.86% |
| Nov 2025 | 66.6% | 16.6% | 8.6% | 4.8% | 1.7% | 0.89% | 0.7% |
| Dec 2025 | 71.3% | 14.5% | 7.5% | 4.2% | 1.2% | 0.79% | 0.49% |
| Jan 2026 | 68.7% | 14.3% | 8.8% | 4.9% | 1.7% | 0.91% | 0.75% |
| Feb 2026 | 69.7% | 15.2% | 7.7% | 4.2% | 1.8% | 0.79% | 0.6% |
| Mar 2026 | 66.4% | 17.1% | 8.7% | 3.9% | 2.1% | 1.1% | 0.71% |
| Apr 2026 | 67.3% | 16.4% | 8.6% | 3.9% | 2% | 1.1% | 0.68% |
| May 2026 | 66.9% | 17.2% | 7.3% | 4% | 2.1% | 1.1% | 1.4% |
| Jun 2026 | 63.1% | 15.8% | 8% | 3.8% | 6.3% | 1.8% | 1.2% |
| Jul 2026 | 63.3% | 18.3% | 7.9% | 3.7% | 3.5% | 2.1% | 1.2% |
| Aug 2026 | 60.3% | 22% | 7.5% | 4.3% | 2.8% | 1.7% | 1.4% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.3% | 85.9K | -2.3% | -3.1 points | |
| 2, held 2nd | 22% | 31.3K | +23.6% | +3.7 points | |
| 3, held 3rd | 7.5% | 10.7K | -1.6% | -0.3 points | |
| 4, held 4th | 4.3% | 6.2K | +19.2% | +0.6 points | |
| 5, held 5th | 2.8% | 4K | -17.1% | -0.7 points | |
| 6, held 6th | 1.7% | 2.5K | -17.2% | -0.4 points | |
| 7, held 7th | 1.4% | 2K | +19.4% | +0.2 points |
60.3%
held 1st · 85.9K estimated branded searches · -2.3% vs prior month · -3.1 points
22%
held 2nd · 31.3K estimated branded searches · +23.6% vs prior month · +3.7 points
7.5%
held 3rd · 10.7K estimated branded searches · -1.6% vs prior month · -0.3 points
4.3%
held 4th · 6.2K estimated branded searches · +19.2% vs prior month · +0.6 points
5.
Rātā2.8%
held 5th · 4K estimated branded searches · -17.1% vs prior month · -0.7 points
1.7%
held 6th · 2.5K estimated branded searches · -17.2% vs prior month · -0.4 points
1.4%
held 7th · 2K estimated branded searches · +19.4% vs prior month · +0.2 points
Compare search popularity between Fergburger and its closest rivals
How has branded search demand for Fergburger changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Fergburger in New Zealand held steady, from 83.4K to 85.9K.
- Across the 11 months ending August 2026, Fergburger’s estimated Share of Search among queenstown eateries in New Zealand decreased from 66.7% to 60.3%.
- Across the 11 months ending August 2026, Fergburger’s estimated Share of Search among queenstown eateries in New Zealand peaked at 71.3% in December 2025 and was lowest at 60.3% in August 2026.
How did search popularity change for New Zealand queenstown eateries in August 2026?
6 changes
In August 2026, Botswana Butchery gained estimated Share of Search among queenstown eateries in New Zealand, from 18.3% to 22%.
In August 2026, Devil Burger gained estimated Share of Search among queenstown eateries in New Zealand, from 3.7% to 4.3%.
In August 2026, Fergburger lost estimated Share of Search among queenstown eateries in New Zealand, from 63.3% to 60.3%.
In August 2026, Rātā lost estimated Share of Search among queenstown eateries in New Zealand, from 3.5% to 2.8%.
Estimated monthly branded searches for The Bunker in New Zealand rose 84.1% over 11 measured months, from 1.1K to 2K in August 2026.
Estimated monthly branded searches for Cow Pizza in New Zealand rose 82.8% over 11 measured months, from 1.3K to 2.5K in August 2026.
How is Fergburger measured?
Brandwave collects information about searches that people make online using Fergburger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
20 branded search terms
- best fergburger
- fergburger
- fergburger bakery
- fergburger best burger
- fergburger burger
- fergburger com
- fergburger delivery
- fergburger history
- fergburger locations
- fergburger menu
- fergburger near me
- fergburger new zealand
- fergburger nz
- fergburger online
- fergburger online order
- fergburger opening hours
- fergburger order
- fergburger phone order
- fergburger review
- order fergburger
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Is Fergburger your brand?
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