Brandwave

How popular isCanva?

In September 2026, people searched for Canva by name about 681,000 times in New Zealand, about the same as the previous year. These searches made up 86.4% of all New Zealand presentation software searches, placing Canva first out of seven brands. When we asked both ChatGPT and Google AI Overviews about presentation software, Canva appeared in all answers and was the most recommended of the seven.

Search and AI answers in September 2026

Canva is the most searched of 7 competitors and the most recommended in AI answers.

  1. CanvaShare of searches 86.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Google SlidesShare of searches 9.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. Microsoft PowerPointShare of searches 3.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. GammaShare of searches 0.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
  5. PreziShare of searches 0.13%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th

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Top presentation software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Canva is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canva1st
  2. Microsoft PowerPoint2nd
  3. Google Slides3rd
  4. Gamma4th
  5. Prezi5th
  6. Keynote6th
  7. Pitch7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Slides5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft PowerPoint5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gamma5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Prezi3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Keynote2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pitch1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about presentation software

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which presentation software compete with Canva?

Canva against presentation software in New Zealand, by month

Share of searches by month for Canva, Google Slides, Microsoft PowerPoint. The figures are in the table below the chart.

View monthly share of searches table
MonthCanvaGoogle SlidesMicrosoft PowerPointGammaPreziKeynotePitch
Oct 202586.8%9.7%3%0.32%0.15%0.01%0.01%
Nov 202587.4%9.7%2.5%0.26%0.18%0.01%<0.01%
Dec 202591.2%6.8%1.4%0.31%0.19%0.01%<0.01%
Jan 202692.7%4.8%1.8%0.52%0.2%0.03%0.01%
Feb 202686.9%9.7%3%0.26%0.13%0.01%<0.01%
Mar 202684.5%11.4%3.6%0.3%0.15%0.02%<0.01%
Apr 202686.1%9.6%3.7%0.44%0.17%0.02%<0.01%
May 202683.8%11.4%4.3%0.35%0.18%0.02%<0.01%
Jun 202686.7%9.9%3.1%0.24%0.11%0.04%<0.01%
Jul 202686.7%9.7%3.1%0.3%0.15%0.02%<0.01%
Aug 202686.3%9.6%3.7%0.21%0.12%0.03%<0.01%
Sep 202686.4%9.6%3.6%0.2%0.13%0.07%<0.01%

  1. 1.Canva

    86.4%

    Held 1st. 679K estimated branded searches, -0.16% vs prior month. Share +0.1 points.

  2. 2.Google Slides

    9.6%

    Held 2nd. 75.3K estimated branded searches, -0.3% vs prior month. Share 0 points.

  3. 3.Microsoft PowerPoint

    3.6%

    Held 3rd. 28.5K estimated branded searches, -2.3% vs prior month. Share -0.1 points.

  4. 4.Gamma

    0.2%

    Held 4th. 1.6K estimated branded searches, -4.3% vs prior month. Share 0 points.

  5. 5.Prezi

    0.13%

    Held 5th. 990 estimated branded searches, +5.3% vs prior month. Share 0 points.

  6. 6.Keynote

    0.07%

    Held 6th. 540 estimated branded searches, +125% vs prior month. Share 0 points.

  7. 7.Pitch

    <0.01%

    Held 7th. 40 estimated branded searches, -42.9% vs prior month. Share 0 points.

Compare popularity between Canva and its closest rivals

Every comparison with Canva

25 comparisons

How has branded search demand for Canva changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Canva in New Zealand held steady at 681K.
  • Across the 12 months ending September 2026, Canva’s share of searches among presentation software in New Zealand peaked at 92.7% in January 2026 and was lowest at 83.8% in May 2026.

How did search popularity change for New Zealand presentation software in September 2026?

5 changes

  1. Estimated monthly branded searches for Keynote in New Zealand rose 440% over 12 measured months, from 100 to 540 in September 2026.

  2. Estimated monthly branded searches for Microsoft PowerPoint in New Zealand rose 20.3% over 12 measured months, from 23.7K to 28.5K in September 2026.

  3. Estimated monthly branded searches for Pitch in New Zealand fell 60% over 12 measured months, from 100 to 40 in September 2026.

  4. Estimated monthly branded searches for Gamma in New Zealand fell 36.4% over 12 measured months, from 2.5K to 1.6K in September 2026.

  5. Estimated monthly branded searches for Prezi in New Zealand fell 15.4% over 12 measured months, from 1.2K to 990 in September 2026.

How are Canva’s branded searches counted?

21 search terms

Brandwave collects information about searches that people make online using Canva’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • canva
  • canva ai
  • canva app
  • canva company
  • canva design
  • canva downloader
  • canva for educators
  • canva home
  • canva instructure
  • canva lms
  • canva logo
  • canva logo maker
  • canva om
  • canva powerpoint
  • canva pro
  • canva slides
  • canva templates
  • canva websites
  • google canva
  • home canva
  • my canva

Do you work for Canva? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Canva compete?

Canva is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Presentation software1st of 786.4%Shown above
Resume and CV builders1st of 1089.4%Show ranking
Graphic design tools1st of 696.1%Show ranking
AI logo design tools1st of 949.1%Show ranking
Creator with pink hair and a pink jacket

Is Canva your brand?

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