Brandwave

Miracle-Gro vs The Andersons:Which is more popular?

In September 2026, Miracle-Gro had more branded searches than The Andersons among lawn fertiliser brands worldwide. Miracle-Gro had about 33,100 branded searches, while The Andersons had 260. Miracle-Gro made up 8.6% of all lawn fertiliser brand searches we track, and The Andersons accounted for 0.07%. When we asked ChatGPT and Google AI Overviews about lawn fertiliser brands, The Andersons appeared in three of the five answers and Miracle-Gro in none.

Among lawn fertiliser brands worldwide in September 2026

Who do people search for more?

Miracle-Gro, about 127 searches for every 1 for The Andersons

Miracle-Gro 33.1K searchesThe Andersons 260 searches

Who does AI mention more?

The Andersons, mentioned in 3 of 5 answers, Miracle-Gro in 0

The Andersons in 3 of 5Miracle-Gro in 0 of 5

Who does AI recommend more?

The Andersons, the only one of the two named

The Andersons first in 3Miracle-Gro never named

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Top lawn fertiliser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, The Andersons was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Miracle-Gro did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Scotts1st
  2. The Andersons2nd
  3. Jonathan Green3rd
  4. Daltons–
  5. Yates–
  6. Miracle-Gro–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Scotts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The Andersons3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jonathan Green2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Daltons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miracle-Gro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn fertiliser brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Miracle-Gro or The Andersons more popular in search?

This chart shows how often people search Google for Miracle-Gro and The Andersons by name. Each line represents a brand's share of searches for all six lawn fertiliser brands we track, month by month, from English-language searches worldwide.

Miracle-Gro and The Andersons among lawn fertiliser brands worldwide, by month

Share of searches by month for Miracle-Gro, The Andersons. The figures are in the table below the chart.

View monthly share of searches table
MonthDaltonsYatesMiracle-GroJonathan GreenScottsThe Andersons
Oct 202581%10.9%6%1.8%0.29%0.05%
Nov 202581.3%10.9%6%1.5%0.24%0.02%
Dec 202581.3%10.9%6%1.5%0.24%0.02%
Jan 202681.3%10.9%6%1.5%0.24%0.03%
Feb 202681.7%9%7.4%1.5%0.43%0.07%
Mar 202675.2%8.3%12.4%3.1%0.9%0.15%
Apr 202669.6%9.4%17.1%2.9%0.83%0.14%
May 202667.9%9.1%20.4%1.9%0.54%0.11%
Jun 202667.9%9.1%20.4%1.9%0.52%0.09%
Jul 202667.5%13.6%16.6%1.9%0.36%0.06%
Aug 202672.9%12%12%2.5%0.47%0.08%
Sep 202677.9%10.5%8.6%2.6%0.41%0.07%

How has the Miracle-Gro and The Andersons comparison changed over the last 12 months?

3 findings

How did search popularity change for lawn fertiliser brands worldwide in September 2026?

2 changes

  1. In September 2026, Miracle-Gro lost share of searches among lawn fertiliser brands worldwide, from 12% to 8.6%.

  2. Estimated monthly branded searches for The Andersons worldwide rose 23.8% over 12 measured months, from 210 to 260 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Miracle-Gro’s and The Andersons’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Miracle-Gro

1 branded search term

  • miracle-gro

The Andersons

1 branded search term

  • the andersons lawn

How the Brand Demand Index is measured

Other head-to-heads among lawn fertiliser brands

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