Brandwave

La Sportiva vs Salomon:Which is more popular by branded search?

In August 2026, La Sportiva had more branded searches than Salomon among trail running shoes worldwide. La Sportiva was estimated to have 369K branded searches compared to Salomon’s 137K, and held a 5.6% Share of Search versus Salomon’s 2.1%. These are worldwide searches for English-language branded terms.

Share of Search among trail running shoes worldwide in August 2026Which is more popular in search, La Sportiva or Salomon?
La Sportiva5.6%369K searches
vs
Salomon2.1%137K searches

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Which is more popular in search, La Sportiva or Salomon?

Compare the trail running shoes shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

La Sportiva and Salomon among trail running shoes worldwide, by month

Share of Search by month for La Sportiva, Salomon. The figures are in the table below the chart.

View monthly share of search table
MonthHOKABrooksLa SportivaSalomonInov-8Altra
Oct 202574.9%17.5%5.2%1.6%0.7%0.02%
Nov 202573.9%19%4.9%1.5%0.8%0.02%
Dec 202575.4%17.4%5%1.6%0.55%0.01%
Jan 202670.9%19.6%6.7%2.1%0.73%0.02%
Feb 202671.9%20%5.7%1.7%0.63%0.02%
Mar 202672.6%20.4%4.7%1.7%0.63%0.01%
Apr 202673.4%19.7%4.7%1.6%0.63%0.01%
May 202672.3%20.7%4.6%1.8%0.62%0.01%
Jun 202672.2%20.2%4.9%2.1%0.54%0.01%
Jul 202670.3%21.3%5.4%2.3%0.59%0.02%
Aug 202672%19.9%5.6%2.1%0.5%0.02%
Sep 2026——————

How has the La Sportiva and Salomon comparison changed over the last 12 months?

  • La Sportiva was ahead of Salomon in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, La Sportiva’s estimated Share of Search among trail running shoes worldwide moved from 5.2% to 5.6%, and its estimated monthly branded searches moved from 302K to 369K.
  • Across the 11 months ending August 2026, Salomon’s estimated Share of Search among trail running shoes worldwide moved from 1.6% to 2.1%, and its estimated monthly branded searches moved from 93.4K to 137K.

How did search popularity change for trail running shoes worldwide in August 2026?

  1. La Sportiva’s estimated Share of Search among trail running shoes worldwide has gained ground for 3 months in a row, from 4.6% to 5.6% in August 2026.

  2. Estimated monthly branded searches for Salomon worldwide rose 46.8% over 11 measured months, from 93.4K to 137K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using La Sportiva’s and Salomon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

La Sportiva

2 branded search terms

  • la sportiva
  • la sportiva nz

Salomon

4 branded search terms

  • hiking boots salomon
  • salomon com
  • salomon hiking shoes
  • salomon x ultra

How the Brand Demand Index is measured

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