JadeYoga vs Liforme:Which is more popular by branded search?
In August 2026, Liforme had more branded searches than JadeYoga among yoga mat brands worldwide. Liforme was estimated to have 14.8K branded searches compared to JadeYoga’s 5.4K, and held a 0.13% Share of Search versus JadeYoga’s 0.05%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, JadeYoga or Liforme?
Compare the yoga mat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Liforme, JadeYoga. The figures are in the table below the chart.
View monthly share of search table
| Month | Lululemon | Manduka | Gaiam | Liforme | JadeYoga |
|---|---|---|---|---|---|
| Oct 2025 | 99.5% | 0.24% | 0.11% | 0.11% | 0.04% |
| Nov 2025 | 99.5% | 0.24% | 0.09% | 0.11% | 0.03% |
| Dec 2025 | 99.6% | 0.2% | 0.09% | 0.09% | 0.03% |
| Jan 2026 | 99.4% | 0.3% | 0.13% | 0.11% | 0.05% |
| Feb 2026 | 99.4% | 0.3% | 0.13% | 0.13% | 0.05% |
| Mar 2026 | 99.3% | 0.36% | 0.16% | 0.16% | 0.05% |
| Apr 2026 | 99.4% | 0.3% | 0.16% | 0.13% | 0.05% |
| May 2026 | 99.3% | 0.36% | 0.16% | 0.13% | 0.05% |
| Jun 2026 | 99.3% | 0.36% | 0.16% | 0.13% | 0.04% |
| Jul 2026 | 99.3% | 0.36% | 0.16% | 0.13% | 0.04% |
| Aug 2026 | 99.3% | 0.36% | 0.16% | 0.13% | 0.05% |
| Sep 2026 | — | — | — | — | — |
How has the JadeYoga and Liforme comparison changed over the last 12 months?
3 findings
- Liforme was ahead of JadeYoga in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, JadeYoga’s estimated Share of Search among yoga mat brands worldwide moved from 0.04% to 0.05%, and its estimated monthly branded searches held steady at 5.4K.
- Across the 11 months ending August 2026, Liforme’s estimated Share of Search among yoga mat brands worldwide moved from 0.11% to 0.13%, and its estimated monthly branded searches held steady at 14.8K.
How did search popularity change for yoga mat brands worldwide in August 2026?
0 changes
Neither JadeYoga nor Liforme moved beyond provider rounding among yoga mat brands in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using JadeYoga’s and Liforme’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.