Grafana IRM vs incident.io:Which is more popular?
In September 2026, Grafana IRM had more branded searches than incident.io among alerting platforms worldwide. Grafana IRM had about 2,900 branded searches, while incident.io had 140. Grafana IRM made up 2.4% of all alerting platform searches we track, and incident.io accounted for 0.11%. When we asked ChatGPT and Google AI Overviews about alerting platforms, Grafana IRM appeared in four of the five answers and incident.io in three. incident.io was mentioned before Grafana IRM in three out of four answers that named either.
Who do people search for more?
Grafana IRM, about 21 searches for every 1 for incident.io
Who does AI mention more?
Grafana IRM, mentioned in 4 of 5 answers, incident.io in 3
Who does AI recommend more?
incident.io, named ahead of Grafana IRM in 3 of 4 answers
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Top alerting platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Grafana IRM was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. incident.io was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. incident.io was listed before Grafana IRM in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PagerDuty1st
incident.io2nd
Grafana IRM3rd
Opsgenie4th
Better Stack5th
Rootly6th
AlertOps7th
xMatters–
Splunk On-Call–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Grafana IRM4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Opsgenie3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
incident.io3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Better Stack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rootly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AlertOps1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
xMatters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Splunk On-Call0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about alerting platforms
5 answers
Asked ChatGPT
“Which alerting platform should I use?”
Asked ChatGPT
“What are the best alerting platforms?”
Asked ChatGPT
“What's the best alerting platform for a small engineering team?”
Searched Google, AI Overview
“alerting platforms”
Searched Google, AI Overview
“on call alerting”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Grafana IRM or incident.io more popular in search?
This chart shows how often people search Google for Grafana IRM and incident.io by name. Each line represents a brand's share of searches for all nine alerting platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Grafana IRM, incident.io. The figures are in the table below the chart.
View monthly share of searches table
| Month | PagerDuty | Better Stack | Opsgenie | Rootly | xMatters | Grafana IRM | AlertOps | Splunk On-Call | incident.io |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.6% | 6.2% | 20.7% | 5.1% | 5.1% | 3.2% | 1.8% | 1.2% | 0.07% |
| Nov 2025 | 60% | 6.6% | 18% | 4.4% | 5.4% | 3% | 1.5% | 1.1% | 0.06% |
| Dec 2025 | 55.9% | 7.5% | 20.5% | 5% | 5% | 3.1% | 1.8% | 1.2% | 0.1% |
| Jan 2026 | 53.8% | 8.8% | 19.7% | 5.9% | 5.9% | 3.3% | 1.7% | 0.89% | 0.08% |
| Feb 2026 | 59.4% | 8% | 17.8% | 5.3% | 4.3% | 3% | 1.3% | 0.8% | 0.09% |
| Mar 2026 | 56.7% | 9.3% | 17% | 6.2% | 5.1% | 3.4% | 1.2% | 1% | 0.11% |
| Apr 2026 | 59.5% | 9.7% | 14.6% | 5.3% | 5.3% | 3.4% | 1.3% | 0.8% | 0.14% |
| May 2026 | 58.9% | 11.8% | 14.4% | 5.3% | 4.3% | 3.2% | 1.3% | 0.8% | 0.09% |
| Jun 2026 | 60.6% | 9.9% | 14.8% | 5.4% | 4.4% | 2.6% | 1.3% | 0.82% | 0.14% |
| Jul 2026 | 60.6% | 9.9% | 14.8% | 5.4% | 4.4% | 2.6% | 1.3% | 0.82% | 0.14% |
| Aug 2026 | 56.1% | 13.7% | 13.7% | 6.1% | 5% | 2.7% | 1.5% | 0.93% | 0.16% |
| Sep 2026 | 60.3% | 12.1% | 12.1% | 5.4% | 5.4% | 2.4% | 1.5% | 0.72% | 0.11% |
How has the Grafana IRM and incident.io comparison changed over the last 12 months?
3 findings
- Grafana IRM was ahead of incident.io in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Grafana IRM’s share of searches among alerting platforms worldwide moved from 3.2% to 2.4%, and its estimated monthly branded searches moved from 4.2K to 2.9K.
- Across the 12 months ending September 2026, incident.io’s share of searches among alerting platforms worldwide moved from 0.07% to 0.11%, and its estimated monthly branded searches moved from 90 to 140.
How did search popularity change for alerting platforms worldwide in September 2026?
2 changes

Estimated monthly branded searches for incident.io worldwide rose 55.6% over 12 measured months, from 90 to 140 in September 2026.

Estimated monthly branded searches for Grafana IRM worldwide fell 31% over 12 measured months, from 4.2K to 2.9K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Grafana IRM’s and incident.io’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Grafana IRM
2 branded search terms
- grafana irm
- grafana oncall
incident.io
1 branded search term
- incident.io app
Other head-to-heads among alerting platforms

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