Brandwave

Better Stack vs PagerDuty:Which is more popular?

In September 2026, PagerDuty had more branded searches than Better Stack among alerting platforms worldwide. PagerDuty had about 74,000 branded searches, while Better Stack had 14,800. PagerDuty made up 60.3% of all alerting platform searches we track, and Better Stack accounted for 12.1%. When we asked ChatGPT and Google AI Overviews about alerting platforms, PagerDuty appeared in all five answers and Better Stack in two. PagerDuty was mentioned before Better Stack in four out of five answers.

Among alerting platforms worldwide in September 2026

Who do people search for more?

PagerDuty, about 5 searches for every 1 for Better Stack

PagerDuty 74K searchesBetter Stack 14.8K searches

Who does AI mention more?

PagerDuty, mentioned in every answer we collected

PagerDuty in 5 of 5Better Stack in 2 of 5

Who does AI recommend more?

PagerDuty, named ahead of Better Stack in 4 of 5 answers

PagerDuty first in 4Better Stack first in 1

Follow Better Stack vs PagerDuty and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top alerting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, PagerDuty appeared in all five answers. Better Stack was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. PagerDuty was listed before Better Stack in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. PagerDuty1st
  2. incident.io2nd
  3. Grafana IRM3rd
  4. Opsgenie4th
  5. Better Stack5th
  6. Rootly6th
  7. AlertOps7th
  8. xMatters–
  9. Splunk On-Call–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Grafana IRM4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Opsgenie3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • incident.io3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Better Stack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rootly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AlertOps1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • xMatters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Splunk On-Call0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about alerting platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Better Stack or PagerDuty more popular in search?

This chart shows how often people search Google for Better Stack and PagerDuty by name. Each line represents a brand's share of searches for all nine alerting platforms we track, month by month, from English-language searches worldwide.

Better Stack and PagerDuty among alerting platforms worldwide, by month

Share of searches by month for PagerDuty, Better Stack. The figures are in the table below the chart.

View monthly share of searches table
MonthPagerDutyBetter StackOpsgenieRootlyxMattersGrafana IRMAlertOpsSplunk On-Callincident.io
Oct 202556.6%6.2%20.7%5.1%5.1%3.2%1.8%1.2%0.07%
Nov 202560%6.6%18%4.4%5.4%3%1.5%1.1%0.06%
Dec 202555.9%7.5%20.5%5%5%3.1%1.8%1.2%0.1%
Jan 202653.8%8.8%19.7%5.9%5.9%3.3%1.7%0.89%0.08%
Feb 202659.4%8%17.8%5.3%4.3%3%1.3%0.8%0.09%
Mar 202656.7%9.3%17%6.2%5.1%3.4%1.2%1%0.11%
Apr 202659.5%9.7%14.6%5.3%5.3%3.4%1.3%0.8%0.14%
May 202658.9%11.8%14.4%5.3%4.3%3.2%1.3%0.8%0.09%
Jun 202660.6%9.9%14.8%5.4%4.4%2.6%1.3%0.82%0.14%
Jul 202660.6%9.9%14.8%5.4%4.4%2.6%1.3%0.82%0.14%
Aug 202656.1%13.7%13.7%6.1%5%2.7%1.5%0.93%0.16%
Sep 202660.3%12.1%12.1%5.4%5.4%2.4%1.5%0.72%0.11%

How has the Better Stack and PagerDuty comparison changed over the last 12 months?

3 findings
  • PagerDuty was ahead of Better Stack in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Better Stack’s share of searches among alerting platforms worldwide moved from 6.2% to 12.1%, and its estimated monthly branded searches moved from 8.1K to 14.8K.
  • Across the 12 months ending September 2026, PagerDuty’s share of searches among alerting platforms worldwide moved from 56.6% to 60.3%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for alerting platforms worldwide in September 2026?

2 changes
  1. In September 2026, PagerDuty gained share of searches among alerting platforms worldwide, from 56.1% to 60.3%.

  2. In September 2026, Better Stack lost share of searches among alerting platforms worldwide, from 13.7% to 12.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Better Stack’s and PagerDuty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Better Stack

1 branded search term

  • better stack

PagerDuty

1 branded search term

  • pagerduty

How the Brand Demand Index is measured

Other head-to-heads among alerting platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.