Brandwave

Georgia Boot vs Oliver:Which is more popular?

In September 2026, Georgia Boot had more branded searches than Oliver among work boot brands worldwide. Georgia Boot had about 40,500 branded searches, while Oliver had 7,800. Georgia Boot made up 7.8% of all work boot brand searches we track, and Oliver accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about work boot brands, neither Georgia Boot nor Oliver appeared in any of the five answers.

Among work boot brands worldwide in September 2026

Who do people search for more?

Georgia Boot, about 5 searches for every 1 for Oliver

Georgia Boot 40.5K searchesOliver 7.8K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Georgia Boot in 0 of 5Oliver in 0 of 5

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Top work boot brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Georgia Boot nor Oliver showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Red Wing1st
  2. KEEN Utility2nd
  3. Thorogood3rd
  4. Timberland PRO4th
  5. Wolverine5th
  6. Danner6th
  7. Ariat7th
  8. Georgia Boot–
  9. Caterpillar–
  10. +4 more
  11. Oliver–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Red Wing5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • KEEN Utility5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Thorogood4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Timberland PRO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wolverine2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ariat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Danner1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Georgia Boot0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caterpillar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oliver0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about work boot brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Georgia Boot or Oliver more popular in search?

This chart shows how often people search Google for Georgia Boot and Oliver by name. Each line represents a brand's share of searches for all 14 work boot brands we track, month by month, from English-language searches worldwide.

Georgia Boot and Oliver among work boot brands worldwide, by month

Share of searches by month for Georgia Boot, Oliver. The figures are in the table below the chart.

View monthly share of searches table
MonthThorogoodTimberland PROAriatRed WingGeorgia BootCaterpillarDr. MartensWolverineBlundstoneDannerCarharttSteel BlueOliverKEEN Utility
Oct 202520%15.1%12.7%17.5%7.3%5.1%4.7%5.2%3%2.5%2.9%1.7%1.2%1.1%
Nov 202521.2%16.9%15.9%15.2%7.8%4%4.1%3.4%2.9%2.3%2.9%1.5%1%0.85%
Dec 202520.9%23.8%9.2%11%9.4%3.6%3.3%6.9%2.1%3.7%3.5%1%0.8%0.94%
Jan 202616.7%31.7%8.7%12.7%6.1%5%3.3%5.2%2.2%2.6%2.4%1.2%0.97%1.1%
Feb 202621.9%21.3%10.4%15.7%6.6%5%4%3.7%2.7%2.8%2.3%1.6%1%0.96%
Mar 202619.3%24.3%12.3%11.7%7.1%5%4.3%3.6%3.2%2.5%2.5%1.8%1.2%1.3%
Apr 202620.1%20.9%10.8%16.3%7.4%4.8%3.7%3.7%3%2.2%2.4%1.8%1.3%1.5%
May 202621.1%16.9%13.5%12.1%7.8%5.6%3.3%3.6%3.2%5.6%2.3%2.2%1.5%1.4%
Jun 202621.9%19.2%11.8%13%6.6%5.6%3.3%3.5%3.3%4.1%2.3%2.3%1.8%1.4%
Jul 202617.7%19.7%11.6%19.3%6.5%5.3%3.2%3.7%3.2%2.4%2.3%2.2%1.5%1.3%
Aug 202619.4%21.7%12.8%11.8%7.2%7.1%3.6%3.8%2.9%2.6%2.5%2.1%1.4%1.1%
Sep 202621.1%19.2%13.5%10.2%7.8%6.1%4.1%3.6%3.4%3.3%2.8%2.3%1.5%1.2%

How has the Georgia Boot and Oliver comparison changed over the last 12 months?

3 findings
  • Georgia Boot was ahead of Oliver in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Georgia Boot’s share of searches among work boot brands worldwide moved from 7.3% to 7.8%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
  • Across the 12 months ending September 2026, Oliver’s share of searches among work boot brands worldwide moved from 1.2% to 1.5%, and its estimated monthly branded searches held steady at 7.8K.

How did search popularity change for work boot brands worldwide in September 2026?

1 change
  1. In September 2026, Georgia Boot gained share of searches among work boot brands worldwide, from 7.2% to 7.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Georgia Boot’s and Oliver’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Georgia Boot

1 branded search term

  • georgia boot

Oliver

2 branded search terms

  • oliver safety boots
  • oliver work boots

How the Brand Demand Index is measured

Other head-to-heads among work boot brands

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