Gardena vs Gardener's Supply Company:Which is more popular?
In September 2026, Gardena had more branded searches than Gardener's Supply Company among plant support brands worldwide. Gardena had about 201,000 branded searches, while Gardener's Supply Company had 6,600. Gardena made up 82% of all plant support brand searches we track, and Gardener's Supply Company accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about plant support brands, Gardener's Supply Company appeared in three of the five answers and Gardena in none.
Who do people search for more?
Gardena, about 30 searches for every 1 for Gardener's Supply Company
Who does AI mention more?
Gardener's Supply Company, mentioned in 3 of 5 answers, Gardena in 0
Who does AI recommend more?
Gardener's Supply Company, the only one of the two named
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Top plant support brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Gardener's Supply Company was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Gardena did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Gardener's Supply Company3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mossify3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Tom Chambers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Smart Garden0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Burgon & Ball0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Haxnicks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about plant support brands
5 answers
Asked ChatGPT
“Which plant support brand should I buy?”
Asked ChatGPT
“What are the best plant support brands?”
Asked ChatGPT
“What's the best plant support brand for support garden plants?”
Searched Google, AI Overview
“garden plant supports”
Searched Google, AI Overview
“climbing plant support”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Gardena or Gardener's Supply Company more popular in search?
This chart shows how often people search Google for Gardena and Gardener's Supply Company by name. Each line represents a brand's share of searches for all eight plant support brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Gardena, Gardener's Supply Company. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Tom Chambers | Smart Garden | Gardener's Supply Company | Burgon & Ball | Mossify | Gardman | Haxnicks |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 74% | 12.1% | 7.7% | 3% | 2.1% | 0.45% | 0.45% | 0.17% |
| Nov 2025 | 71.7% | 14.4% | 7.5% | 2.3% | 3.1% | 0.43% | 0.43% | 0.17% |
| Dec 2025 | 67.9% | 13.6% | 10.3% | 3.3% | 3.7% | 0.5% | 0.5% | 0.16% |
| Jan 2026 | 67.8% | 16.6% | 8.6% | 3.3% | 2.4% | 0.5% | 0.5% | 0.2% |
| Feb 2026 | 74.8% | 12.3% | 6.6% | 3% | 2.2% | 0.45% | 0.45% | 0.22% |
| Mar 2026 | 80.9% | 7.3% | 4.9% | 4% | 2% | 0.35% | 0.35% | 0.19% |
| Apr 2026 | 83.8% | 5.1% | 3.6% | 5.1% | 1.7% | 0.3% | 0.36% | 0.2% |
| May 2026 | 85.6% | 3.4% | 3.5% | 5.2% | 1.7% | 0.25% | 0.25% | 0.17% |
| Jun 2026 | 86.1% | 5.2% | 3% | 3.5% | 1.7% | 0.23% | 0.23% | 0.11% |
| Jul 2026 | 86% | 5.2% | 3.7% | 2.8% | 1.7% | 0.29% | 0.25% | 0.09% |
| Aug 2026 | 84% | 6.2% | 4.4% | 2.8% | 2% | 0.34% | 0.3% | 0.09% |
| Sep 2026 | 82% | 7.4% | 5% | 2.7% | 2% | 0.41% | 0.36% | 0.13% |
How has the Gardena and Gardener's Supply Company comparison changed over the last 12 months?
3 findings
- Gardena was ahead of Gardener's Supply Company in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gardena’s share of searches among plant support brands worldwide moved from 74% to 82%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 12 months ending September 2026, Gardener's Supply Company’s share of searches among plant support brands worldwide moved from 3% to 2.7%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for plant support brands worldwide in September 2026?
2 changes
In September 2026, Gardena lost share of searches among plant support brands worldwide, from 84% to 82%.
Gardener's Supply Company’s share of searches among plant support brands worldwide has lost ground for 3 months in a row, from 3.5% to 2.7% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Gardena’s and Gardener's Supply Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gardena
1 branded search term
- gardena
Gardener's Supply Company
1 branded search term
- gardeners supply company
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