How popular isGardener's Supply Company?
In September 2026, people searched for Gardener's Supply Company by name about 6,600 times worldwide, about the same as the previous year. These searches made up 2.7% of all global plant support brand searches, placing Gardener's Supply Company fourth out of eight brands. When we asked both ChatGPT and Google AI Overviews about plant support brands, Gardener's Supply Company appeared in three of the five answers and was the joint most recommended of the eight.
Gardener's Supply Company is the fourth most searched of 8 competitors and the joint most recommended in AI answers.
GardenaShare of searches 82%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- Tom ChambersShare of searches 7.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
- Smart GardenShare of searches 5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Gardener's Supply CompanyShare of searches 2.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Burgon & BallShare of searches 2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow Gardener's Supply Company and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top plant support brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Gardener's Supply Company was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Gardener's Supply Company is the joint most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gardener's Supply Company3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Mossify3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Tom Chambers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Smart Garden0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Burgon & Ball0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Haxnicks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about plant support brands
5 answers
Asked ChatGPT
“Which plant support brand should I buy?”
Asked ChatGPT
“What are the best plant support brands?”
Asked ChatGPT
“What's the best plant support brand for support garden plants?”
Searched Google, AI Overview
“garden plant supports”
Searched Google, AI Overview
“climbing plant support”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which plant support brands compete with Gardener's Supply Company?
Share of searches by month for Gardena, Tom Chambers, Smart Garden, Gardener's Supply Company. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Tom Chambers | Smart Garden | Gardener's Supply Company | Burgon & Ball | Mossify | Gardman | Haxnicks |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 74% | 12.1% | 7.7% | 3% | 2.1% | 0.45% | 0.45% | 0.17% |
| Nov 2025 | 71.7% | 14.4% | 7.5% | 2.3% | 3.1% | 0.43% | 0.43% | 0.17% |
| Dec 2025 | 67.9% | 13.6% | 10.3% | 3.3% | 3.7% | 0.5% | 0.5% | 0.16% |
| Jan 2026 | 67.8% | 16.6% | 8.6% | 3.3% | 2.4% | 0.5% | 0.5% | 0.2% |
| Feb 2026 | 74.8% | 12.3% | 6.6% | 3% | 2.2% | 0.45% | 0.45% | 0.22% |
| Mar 2026 | 80.9% | 7.3% | 4.9% | 4% | 2% | 0.35% | 0.35% | 0.19% |
| Apr 2026 | 83.8% | 5.1% | 3.6% | 5.1% | 1.7% | 0.3% | 0.36% | 0.2% |
| May 2026 | 85.6% | 3.4% | 3.5% | 5.2% | 1.7% | 0.25% | 0.25% | 0.17% |
| Jun 2026 | 86.1% | 5.2% | 3% | 3.5% | 1.7% | 0.23% | 0.23% | 0.11% |
| Jul 2026 | 86% | 5.2% | 3.7% | 2.8% | 1.7% | 0.29% | 0.25% | 0.09% |
| Aug 2026 | 84% | 6.2% | 4.4% | 2.8% | 2% | 0.34% | 0.3% | 0.09% |
| Sep 2026 | 82% | 7.4% | 5% | 2.7% | 2% | 0.41% | 0.36% | 0.13% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 82% | 201K | -18.3% | -1.9 points | |
| 2, held 2nd | 7.4% | 18.1K | 0% | +1.2 points | |
| 3, held 3rd | 5% | 12.3K | -3.9% | +0.7 points | |
| 4, held 4th | 2.7% | 6.6K | -18.5% | -0.1 points | |
| 5, held 5th | 2% | 4.9K | -17% | 0 points | |
| 6, held 6th | 0.41% | 1K | 0% | +0.1 points | |
| 7, held 7th | 0.36% | 880 | 0% | +0.1 points | |
| 8, held 8th | 0.13% | 320 | +23.1% | 0 points |
1.
Gardena82%
Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -1.9 points.
7.4%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +1.2 points.
5%
Held 3rd. 12.3K estimated branded searches, -3.9% vs prior month. Share +0.7 points.
Held 4th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.1 points.
2%
Held 5th. 4.9K estimated branded searches, -17% vs prior month. Share 0 points.
6.Mossify
0.41%
Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.
7.
Gardman0.36%
Held 7th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
Haxnicks0.13%
Held 8th. 320 estimated branded searches, +23.1% vs prior month. Share 0 points.
Compare popularity between Gardener's Supply Company and its closest rivals

Gardener's Supply Company vs Gardena: compare popularity
Gardener's Supply Company vs Tom Chambers: compare popularity
Gardener's Supply Company vs Smart Garden: compare popularity
Gardener's Supply Company vs Burgon & Ball: compare popularity
Gardener's Supply Company vs Mossify: compare popularity- Compare Gardener's Supply Company with any brand
Every comparison with Gardener's Supply Company
7 comparisons
How has branded search demand for Gardener's Supply Company changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Gardener's Supply Company worldwide held steady at 6.6K.
- Across the 12 months ending September 2026, Gardener's Supply Company’s share of searches among plant support brands worldwide peaked at 5.2% in May 2026 and was lowest at 2.3% in November 2025.
How did search popularity change for plant support brands worldwide in September 2026?
6 changes
In September 2026, Tom Chambers gained share of searches among plant support brands worldwide, from 6.2% to 7.4%.
In September 2026, Smart Garden gained share of searches among plant support brands worldwide, from 4.4% to 5%.

In September 2026, Gardena lost share of searches among plant support brands worldwide, from 84% to 82%.

Gardener's Supply Company’s share of searches among plant support brands worldwide has lost ground for 3 months in a row, from 3.5% to 2.7% in September 2026.

Estimated monthly branded searches for Haxnicks worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

Estimated monthly branded searches for Gardman worldwide fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are Gardener's Supply Company’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Gardener's Supply Company’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- gardeners supply company
Do you work for Gardener's Supply Company? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Gardener's Supply Company your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.