Brandwave

Gardener's Supply Company vs Haxnicks:Which is more popular?

In September 2026, Gardener's Supply Company had more branded searches than Haxnicks among plant support brands worldwide. Gardener's Supply Company had about 6,600 branded searches, while Haxnicks had 320. Gardener's Supply Company made up 2.7% of all plant support brand searches we track, and Haxnicks accounted for 0.13%. When we asked ChatGPT and Google AI Overviews about plant support brands, Gardener's Supply Company appeared in three of the five answers and Haxnicks in none.

Among plant support brands worldwide in September 2026

Who do people search for more?

Gardener's Supply Company, about 21 searches for every 1 for Haxnicks

Gardener's Supply Company 6.6K searchesHaxnicks 320 searches

Who does AI mention more?

Gardener's Supply Company, mentioned in 3 of 5 answers, Haxnicks in 0

Gardener's Supply Company in 3 of 5Haxnicks in 0 of 5

Who does AI recommend more?

Gardener's Supply Company, the only one of the two named

Gardener's Supply Company first in 2Haxnicks never named

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Top plant support brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gardener's Supply Company was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Haxnicks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gardener's Supply Company1st
  2. Mossify1st
  3. Gardena–
  4. Tom Chambers–
  5. Smart Garden–
  6. Burgon & Ball–
  7. Gardman–
  8. Haxnicks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gardener's Supply Company3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mossify3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tom Chambers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smart Garden0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Burgon & Ball0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gardman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Haxnicks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about plant support brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gardener's Supply Company or Haxnicks more popular in search?

This chart shows how often people search Google for Gardener's Supply Company and Haxnicks by name. Each line represents a brand's share of searches for all eight plant support brands we track, month by month, from English-language searches worldwide.

Gardener's Supply Company and Haxnicks among plant support brands worldwide, by month

Share of searches by month for Gardener's Supply Company, Haxnicks. The figures are in the table below the chart.

View monthly share of searches table
MonthGardenaTom ChambersSmart GardenGardener's Supply CompanyBurgon & BallMossifyGardmanHaxnicks
Oct 202574%12.1%7.7%3%2.1%0.45%0.45%0.17%
Nov 202571.7%14.4%7.5%2.3%3.1%0.43%0.43%0.17%
Dec 202567.9%13.6%10.3%3.3%3.7%0.5%0.5%0.16%
Jan 202667.8%16.6%8.6%3.3%2.4%0.5%0.5%0.2%
Feb 202674.8%12.3%6.6%3%2.2%0.45%0.45%0.22%
Mar 202680.9%7.3%4.9%4%2%0.35%0.35%0.19%
Apr 202683.8%5.1%3.6%5.1%1.7%0.3%0.36%0.2%
May 202685.6%3.4%3.5%5.2%1.7%0.25%0.25%0.17%
Jun 202686.1%5.2%3%3.5%1.7%0.23%0.23%0.11%
Jul 202686%5.2%3.7%2.8%1.7%0.29%0.25%0.09%
Aug 202684%6.2%4.4%2.8%2%0.34%0.3%0.09%
Sep 202682%7.4%5%2.7%2%0.41%0.36%0.13%

How has the Gardener's Supply Company and Haxnicks comparison changed over the last 12 months?

3 findings

How did search popularity change for plant support brands worldwide in September 2026?

2 changes

  1. Gardener's Supply Company’s share of searches among plant support brands worldwide has lost ground for 3 months in a row, from 3.5% to 2.7% in September 2026.

  2. Estimated monthly branded searches for Haxnicks worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gardener's Supply Company’s and Haxnicks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gardener's Supply Company

1 branded search term

  • gardeners supply company

Haxnicks

1 branded search term

  • haxnicks

How the Brand Demand Index is measured

Other head-to-heads among plant support brands

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