Brandwave

Gardena vs Smart Garden:Which is searched more?

In August 2026, Gardena had more branded searches than Smart Garden among plant support brands worldwide. Gardena was estimated to have 246K branded searches compared to Smart Garden’s 12.8K, and held an 86.6% Share of Search versus Smart Garden’s 4.5%. These are worldwide searches for English-language branded terms.

Share of Search among plant support brands worldwide in August 2026Which is more popular in search, Gardena or Smart Garden?
Gardena86.6%246K searches
vs
Smart Garden4.5%12.8K searches

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Which is more popular in search, Gardena or Smart Garden?

Compare the plant support brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gardena and Smart Garden among plant support brands worldwide, by month

Share of Search by month for Gardena, Smart Garden. The figures are in the table below the chart.

View monthly share of search table
MonthGardenaSmart Garden
Oct 202576.6%8%
Nov 202573.7%7.7%
Dec 202570.6%10.7%
Jan 202670.5%9%
Feb 202677.5%6.8%
Mar 202684.6%5.2%
Apr 202688.5%3.8%
May 202690.4%3.7%
Jun 202689.4%3.1%
Jul 202688.8%3.8%
Aug 202686.6%4.5%
Sep 2026——

How has the Gardena and Smart Garden comparison changed over the last 12 months?

  • Gardena was ahead of Smart Garden in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Gardena’s estimated Share of Search among plant support brands worldwide moved from 76.6% to 86.6%, and its estimated monthly branded searches moved from 165K to 246K.
  • Across the 11 months ending August 2026, Smart Garden’s estimated Share of Search among plant support brands worldwide moved from 8% to 4.5%, and its estimated monthly branded searches moved from 17.2K to 12.8K.

How did search popularity change for plant support brands worldwide in August 2026?

  1. In August 2026, Smart Garden gained estimated Share of Search among plant support brands worldwide, from 3.8% to 4.5%.

  2. In August 2026, Gardena lost estimated Share of Search among plant support brands worldwide, from 88.8% to 86.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Gardena’s and Smart Garden’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gardena

1 branded search term

  • gardena

Smart Garden

2 branded search terms

  • smart garden
  • smart garden products

How the Brand Demand Index is measured

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