Brandwave

Frigidaire vs Vornado:Which is more popular?

In September 2026, Frigidaire had more branded searches than Vornado among heater and dehumidifier brands worldwide. Frigidaire had about 301,000 branded searches, while Vornado had 35,500. Frigidaire made up 17.3% of all heater and dehumidifier brand searches we track, and Vornado accounted for 2%. When we asked ChatGPT and Google AI Overviews about heater and dehumidifier brands, Frigidaire appeared in three of the five answers and Vornado in two. Vornado was mentioned before Frigidaire in two out of three answers.

Among heater and dehumidifier brands worldwide in September 2026

Who do people search for more?

Frigidaire, about 8 searches for every 1 for Vornado

Frigidaire 301K searchesVornado 35.5K searches

Who does AI mention more?

Frigidaire, mentioned in 3 of 5 answers, Vornado in 2

Frigidaire in 3 of 5Vornado in 2 of 5

Who does AI recommend more?

Vornado, named ahead of Frigidaire in 2 of 3 answers

Vornado first in 2Frigidaire first in 1

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Top heater and dehumidifier brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Frigidaire was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Vornado was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Vornado was listed before Frigidaire in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. De'Longhi1st
  2. Vornado2nd
  3. Frigidaire3rd
  4. Lasko4th
  5. Dyson5th
  6. Midea6th
  7. Rinnai–
  8. Dimplex–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • De'Longhi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Frigidaire3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Midea2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lasko2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vornado2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dyson2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rinnai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dimplex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about heater and dehumidifier brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Frigidaire or Vornado more popular in search?

This chart shows how often people search Google for Frigidaire and Vornado by name. Each line represents a brand's share of searches for all eight heater and dehumidifier brands we track, month by month, from English-language searches worldwide.

Frigidaire and Vornado among heater and dehumidifier brands worldwide, by month

Share of searches by month for Frigidaire, Vornado. The figures are in the table below the chart.

View monthly share of searches table
MonthDe'LonghiMideaFrigidaireLaskoRinnaiVornadoDimplexDyson
Oct 202543.7%23.9%16%5.3%3.9%2.2%2.8%2.2%
Nov 202552.3%19.3%12.9%4.9%3.2%1.8%2.9%2.7%
Dec 202548.5%21.8%11.9%6.4%3.6%2.6%2.4%2.8%
Jan 202641.2%22.5%15.1%8%4.5%2.9%2.9%2.8%
Feb 202643.5%23.8%15.9%5.2%4.8%2.3%2.7%1.8%
Mar 202640.6%27.2%18.2%4.5%4.5%1.8%2%1.2%
Apr 202642.4%28.3%15.5%3.7%4.7%2.2%1.8%1.4%
May 202637.9%31%17%3.9%4.2%2.9%1.6%1.7%
Jun 202632.3%39.4%14.4%3.2%3.5%2.9%1.6%2.7%
Jul 202632.8%40.1%14.7%3.2%2.9%3%1.5%1.8%
Aug 202635.7%35.7%16%3.5%3.9%2.7%1.4%1.2%
Sep 202638.8%31.7%17.3%3.5%3.5%2%1.8%1.4%

How has the Frigidaire and Vornado comparison changed over the last 12 months?

3 findings

How did search popularity change for heater and dehumidifier brands worldwide in September 2026?

2 changes
  1. In September 2026, Frigidaire gained share of searches among heater and dehumidifier brands worldwide, from 16% to 17.3%.

  2. In September 2026, Vornado lost share of searches among heater and dehumidifier brands worldwide, from 2.7% to 2%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Frigidaire’s and Vornado’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Frigidaire

1 branded search term

  • frigidaire

Vornado

2 branded search terms

  • vornado
  • vornado space heater

How the Brand Demand Index is measured

Other head-to-heads among heater and dehumidifier brands

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