How popular isDimplex in search?
In September 2026, there were an estimated 38.9K branded searches for Dimplex worldwide which is down 40.4% over the last 12 months. Dimplex holds 2.5% estimated Share of Search among heater and dehumidifier brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which heater and dehumidifier brands compete with Dimplex?
Share of Search by month for De'Longhi, Rinnai, Dimplex. The figures are in the table below the chart.
View monthly share of search table
| Month | De'Longhi | Rinnai | Dimplex |
|---|---|---|---|
| Oct 2025 | 92.2% | 4.2% | 3.7% |
| Nov 2025 | 93.7% | 3% | 3.3% |
| Dec 2025 | 93.9% | 3.4% | 2.8% |
| Jan 2026 | 91.5% | 4.8% | 3.7% |
| Feb 2026 | 91.5% | 5.1% | 3.4% |
| Mar 2026 | 92.3% | 5% | 2.7% |
| Apr 2026 | 92.8% | 5% | 2.3% |
| May 2026 | 92.8% | 5% | 2.2% |
| Jun 2026 | 92.3% | 5.1% | 2.5% |
| Jul 2026 | 93.3% | 4.3% | 2.4% |
| Aug 2026 | 93.3% | 4.8% | 1.9% |
| Sep 2026 | 93.5% | 3.9% | 2.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 93.5% | 1.4M | -0.62% | +0.2 points | |
| 2, held 2nd | 3.9% | 60.5K | -18.2% | -0.8 points | |
| 3, held 3rd | 2.5% | 38.9K | +30.1% | +0.6 points |
Compare search popularity between Dimplex and its closest rivals
How has branded search demand for Dimplex changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Dimplex worldwide fell from 65.3K to 38.9K.
- Across the 12 months ending September 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands worldwide decreased from 3.7% to 2.5%.
- Across the 12 months ending September 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands worldwide peaked at 3.7% in January 2026 and was lowest at 1.9% in August 2026.
How did search popularity change for heater and dehumidifier brands worldwide in September 2026?
3 changes
In September 2026, Dimplex gained estimated Share of Search among heater and dehumidifier brands worldwide, from 1.9% to 2.5%.
In September 2026, Rinnai lost estimated Share of Search among heater and dehumidifier brands worldwide, from 4.8% to 3.9%.
De'Longhi’s estimated Share of Search among heater and dehumidifier brands worldwide has gained ground for 3 months in a row, from 92.3% to 93.5% in September 2026.
Where does Dimplex compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Heaters | 5th of 6 | 0.38% | Show ranking |
| Panel heater brands | 4th of 5 | 2.4% | Show ranking |
| Heater and dehumidifier brands | 3rd of 3 | 2.5% | Shown above |
| Electric fire brands | 1st of 6 | 78.2% | Show ranking |
How is Dimplex measured?
Brandwave collects information about searches that people make online using Dimplex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- dimplex
- dimplex dehumidifier
- dimplex electric fire
- dimplex electric heater
- dimplex heater
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Is Dimplex your brand?
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