Brandwave

How popular isDimplex in search?

In September 2026, there were an estimated 38.9K branded searches for Dimplex worldwide which is down 40.4% over the last 12 months. Dimplex holds 1.1% estimated Share of Search among panel Heater brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Smart52.6%
  2. De'Longhi41.3%
  3. Nobo3.2%
  4. Rinnai1.7%
  5. Dimplex1.1%
  6. Goldair0.16%
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Which panel Heater brands compete with Dimplex?

Dimplex against panel Heater brands worldwide, by month

Share of Search by month for Smart, De'Longhi, Nobo, Dimplex. The figures are in the table below the chart.

View monthly share of search table
MonthSmartDe'LonghiNoboRinnaiDimplexGoldair
Oct 202549.7%44.7%1.6%2%1.8%0.18%
Nov 202542%52.6%1.7%1.7%1.9%0.15%
Dec 202544.6%50.2%1.8%1.8%1.5%0.16%
Jan 202648.3%45.6%1.6%2.4%1.9%0.21%
Feb 202654.6%39.7%1.8%2.2%1.5%0.2%
Mar 202654%40.6%1.8%2.2%1.2%0.19%
Apr 202654.1%40.7%1.8%2.2%0.99%0.2%
May 202653.9%40.5%2.2%2.2%0.98%0.19%
Jun 202654.5%39.7%2.2%2.2%1.1%0.2%
Jul 202650.2%43.8%2.5%2%1.1%0.27%
Aug 202652.6%41.6%2.6%2.1%0.86%0.19%
Sep 202652.6%41.3%3.2%1.7%1.1%0.16%

  1. 1.Smart

    52.6%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.De'Longhi

    41.3%

    Held 2nd. 1.4M estimated branded searches, -0.62% vs prior month. Share -0.3 points.

  3. 3.Nobo

    3.2%

    Held 3rd. 110K estimated branded searches, +21.5% vs prior month. Share +0.6 points.

  4. 4.Rinnai

    1.7%

    Held 4th. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  5. 5.Dimplex

    1.1%

    Held 5th. 38.9K estimated branded searches, +30.1% vs prior month. Share +0.3 points.

  6. 6.Goldair

    0.16%

    Held 6th. 5.4K estimated branded searches, -18.2% vs prior month. Share 0 points.

Compare search popularity between Dimplex and its closest rivals

Every comparison with Dimplex

How has branded search demand for Dimplex changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Dimplex worldwide fell from 65.3K to 38.9K.
  • Across the 12 months ending September 2026, Dimplex’s estimated Share of Search among panel Heater brands worldwide decreased from 1.8% to 1.1%.
  • Across the 12 months ending September 2026, Dimplex’s estimated Share of Search among panel Heater brands worldwide peaked at 1.9% in November 2025 and was lowest at 0.86% in August 2026.
  • Across the 12 months ending September 2026, Dimplex fell from 4th to 5th among panel Heater brands worldwide.

How did search popularity change for panel Heater brands worldwide in September 2026?

  1. In September 2026, Nobo gained estimated Share of Search among panel Heater brands worldwide, from 2.6% to 3.2%.

  2. Estimated monthly branded searches for Dimplex worldwide fell 40.4% over 12 measured months, from 65.3K to 38.9K in September 2026.

  3. Estimated monthly branded searches for Rinnai worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

  4. Estimated monthly branded searches for Goldair worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

  5. Estimated monthly branded searches for De'Longhi worldwide fell 12.5% over 12 measured months, from 1.6M to 1.4M in September 2026.

Where does Dimplex compete?

Dimplex is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Heaters5th of 60.38%Show ranking
Panel Heater brands5th of 61.1%Shown above
Heater and dehumidifier brands3rd of 32.5%Show ranking
Fan Heater brands2nd of 32.6%Show ranking
Electric fire brands2nd of 621.2%Show ranking

How is Dimplex measured?

Brandwave collects information about searches that people make online using Dimplex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • dimplex
  • dimplex dehumidifier
  • dimplex electric fire
  • dimplex electric heater
  • dimplex heater

Do you work for Dimplex? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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