Brandwave

Free2Move vs Sixt:Which is more popular?

In September 2026, Sixt had more branded searches than Free2Move among car sharing brands worldwide. Sixt had about 1.8 million branded searches, while Free2Move had 40,500. Sixt made up 40.8% of all car sharing brand searches we track, and Free2Move accounted for 0.9%. When we asked ChatGPT and Google AI Overviews about car sharing brands, Free2Move appeared in two of the five answers and Sixt in none.

Among car sharing brands worldwide in September 2026

Who do people search for more?

Sixt, about 45 searches for every 1 for Free2Move

Sixt 1.8M searchesFree2Move 40.5K searches

Who does AI mention more?

Free2Move, mentioned in 2 of 5 answers, Sixt in 0

Free2Move in 2 of 5Sixt in 0 of 5

Who does AI recommend more?

Free2Move, the only one of the two named

Free2Move first in 2Sixt never named

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Top car sharing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Free2Move was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Sixt did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Turo1st
  2. Zipcar2nd
  3. Enterprise Rent-A-Car3rd
  4. Free2Move4th
  5. Sixt–
  6. Bolt–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Enterprise Rent-A-Car5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Turo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zipcar5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Free2Move2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sixt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bolt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about car sharing brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Free2Move or Sixt more popular in search?

This chart shows how often people search Google for Free2Move and Sixt by name. Each line represents a brand's share of searches for all six car sharing brands we track, month by month, from English-language searches worldwide.

Free2Move and Sixt among car sharing brands worldwide, by month

Share of searches by month for Sixt, Free2Move. The figures are in the table below the chart.

View monthly share of searches table
MonthSixtEnterprise Rent-A-CarTuroZipcarBoltFree2Move
Oct 202536.3%29.5%24.2%6%3%0.98%
Nov 202538.4%31.2%21.1%5.1%3.1%1%
Dec 202534.8%34.8%19.1%7%3.4%0.94%
Jan 202637.8%25.2%25.2%7.6%3.1%1%
Feb 202638.5%25.6%25.6%6.3%3.1%0.85%
Mar 202639.1%26.1%26.1%5.3%2.6%0.87%
Apr 202639.1%26.1%26.1%5.3%2.6%0.87%
May 202639.2%26.1%26.1%5.3%2.2%1.1%
Jun 202639.3%26.2%26.2%5.3%2.3%0.87%
Jul 202641.8%28%22.7%4.6%2%0.92%
Aug 202636.6%30%24.4%4.9%3.1%0.99%
Sep 202640.8%27.2%22.3%5.5%3.3%0.9%

How has the Free2Move and Sixt comparison changed over the last 12 months?

3 findings
  • Sixt was ahead of Free2Move in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Free2Move’s share of searches among car sharing brands worldwide moved from 0.98% to 0.9%, and its estimated monthly branded searches held steady at 40.5K.
  • Across the 12 months ending September 2026, Sixt’s share of searches among car sharing brands worldwide moved from 36.3% to 40.8%, and its estimated monthly branded searches moved from 1.5M to 1.8M.

How did search popularity change for car sharing brands worldwide in September 2026?

1 change
  1. In September 2026, Sixt gained share of searches among car sharing brands worldwide, from 36.6% to 40.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Free2Move’s and Sixt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Free2Move

1 branded search term

  • free2move

Sixt

1 branded search term

  • sixt

How the Brand Demand Index is measured

Other head-to-heads among car sharing brands

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