Figma vs Picsart:Which is more popular?

Name: Figma vs Picsart: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Figma had more branded searches than Picsart among graphic design software worldwide. Figma had about 5 million branded searches, while Picsart had 1.7 million. Figma made up 2.4% of all graphic design software searches we track, and Picsart accounted for 0.82%. When we asked ChatGPT and Google AI Overviews about graphic design software, Figma appeared in four of the five answers and Picsart in none.

Among graphic design software worldwide in September 2026

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Top graphic design software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Figma was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Picsart did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Canva	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Adobe Photoshop	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Adobe Illustrator	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Figma	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Adobe Express	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Affinity	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
GIMP	Named in 1 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	3 of 5
Inkscape	Named in 1 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	3 of 5
Adobe InDesign	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Picsart	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Adobe Photoshop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Adobe Illustrator5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Figma4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Adobe Express4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Affinity4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GIMP3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Inkscape3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Adobe InDesign2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Picsart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about graphic design software

5 answers

Asked ChatGPT
“Which graphic design software should I use?”
1. 1Canva
2. 2Affinity
3. 3Adobe Illustrator
4. 4Adobe Photoshop
5. 5Figma
Asked ChatGPT
“What are the best graphic design software options?”
1. 1Canva
2. 2Adobe Illustrator
3. 3Affinity
4. 4Adobe Photoshop
5. 5Figma
6. 6Inkscape
7. 7GIMP
8. 8Adobe InDesign
9. 9Adobe Express
Asked ChatGPT
“What's the best graphic design software for marketing graphics?”
Searched Google, AI Overview
“graphic design software”
1. 1Adobe Photoshop
2. 2Adobe Illustrator
3. 3Adobe InDesign
4. 4Affinity
5. 5GIMP
6. 6Inkscape
7. 7Canva
8. 8Adobe Express
9. 9Figma
Searched Google, AI Overview
“graphic design app”
1. 1Canva
2. 2Adobe Express
3. 4Adobe Illustrator
4. 5Adobe Photoshop
5. 6Affinity
6. 7GIMP
7. 8Inkscape

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Figma or Picsart more popular in search?

This chart shows how often people search Google for Figma and Picsart by name. Each line represents a brand's share of searches for all 32 graphic design software we track, month by month, from English-language searches worldwide.

Figma and Picsart among graphic design software worldwide, by month

Month	Canva	Figma	Photopea	Adobe Photoshop	Adobe Express	Picsart	Pixlr	GIMP	Inkscape	Adobe Illustrator	CorelDRAW	Adobe InDesign	Fotor	Affinity	Kittl
Oct 2025	89.9%	2.4%	1.6%	1.4%	0.79%	0.79%	0.6%	0.44%	0.27%	0.27%	0.25%	0.16%	0.24%	0.26%	0.16%
Nov 2025	87.9%	2.9%	1.6%	1.6%	0.93%	0.98%	0.74%	0.53%	0.33%	0.33%	0.29%	0.19%	0.24%	0.71%	0.16%
Dec 2025	87.6%	2.9%	2%	1.8%	0.93%	1.2%	0.69%	0.53%	0.33%	0.33%	0.3%	0.18%	0.34%	0.31%	0.16%
Jan 2026	89.4%	2.4%	1.6%	1.4%	0.93%	0.98%	0.57%	0.53%	0.34%	0.27%	0.3%	0.19%	0.19%	0.25%	0.16%
Feb 2026	89.8%	2.4%	1.6%	1.4%	0.93%	0.94%	0.5%	0.44%	0.34%	0.27%	0.25%	0.16%	0.17%	0.18%	0.13%
Mar 2026	89%	2.9%	1.7%	1.4%	0.93%	1.1%	0.56%	0.44%	0.34%	0.28%	0.25%	0.19%	0.2%	0.19%	0.14%
Apr 2026	88.9%	2.9%	1.6%	1.3%	0.94%	1.5%	0.47%	0.42%	0.33%	0.27%	0.25%	0.15%	0.19%	0.16%	0.13%
May 2026	89.1%	2.9%	1.6%	1.3%	0.91%	1.6%	0.48%	0.35%	0.33%	0.27%	0.25%	0.15%	0.13%	0.14%	0.12%
Jun 2026	88.4%	2.9%	2%	1.3%	0.9%	1.7%	0.48%	0.43%	0.34%	0.27%	0.3%	0.17%	0.16%	0.19%	0.13%
Jul 2026	86.6%	3.4%	2.4%	1.6%	0.88%	1.7%	0.61%	0.51%	0.4%	0.32%	0.37%	0.18%	0.17%	0.22%	0.16%
Aug 2026	89.2%	2.4%	2%	1.4%	0.91%	1.2%	0.48%	0.43%	0.34%	0.27%	0.3%	0.16%	0.24%	0.17%	0.13%
Sep 2026	90.2%	2.4%	1.7%	1.2%	0.91%	0.82%	0.46%	0.42%	0.34%	0.27%	0.25%	0.24%	0.19%	0.18%	0.09%

How has the Figma and Picsart comparison changed over the last 12 months?

3 findings

Figma was ahead of Picsart in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Figma’s share of searches among graphic design software worldwide held steady at 2.4%, and its estimated monthly branded searches moved from 6.1M to 5M.
Across the 12 months ending September 2026, Picsart’s share of searches among graphic design software worldwide moved from 0.79% to 0.82%, and its estimated monthly branded searches moved from 2M to 1.7M.

How did search popularity change for graphic design software worldwide in September 2026?

2 changes

In September 2026, Picsart fell from 5th to 6th among graphic design software worldwide.
Estimated monthly branded searches for Figma worldwide fell 18.3% over 12 measured months, from 6.1M to 5M in September 2026.

How are branded searches counted?

70 search terms

Brandwave collects information about searches that people make online using Figma’s and Picsart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.