Brandwave

Exped vs SealLine:Which is more popular by branded search?

In August 2026, Exped had more branded searches than SealLine among dry bag brands worldwide. Exped was estimated to have 49.5K branded searches compared to SealLine’s 720, and held a 15.9% Share of Search versus SealLine’s 0.23%. These are worldwide searches for English-language branded terms.

Share of Search among dry bag brands worldwide in August 2026Which is more popular in search, Exped or SealLine?
Exped15.9%49.5K searches
vs
SealLine0.23%720 searches

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Which is more popular in search, Exped or SealLine?

Compare the dry bag brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Exped and SealLine among dry bag brands worldwide, by month

Share of Search by month for Exped, SealLine. The figures are in the table below the chart.

View monthly share of search table
MonthOrtliebSea to SummitExpedOspreyNRSSealLine
Oct 202536.4%29.7%19.9%13.3%0.3%0.35%
Nov 202533.2%33.2%18.2%14.9%0.25%0.26%
Dec 202532.1%32.1%17.6%17.6%0.36%0.31%
Jan 202628.9%35.4%19.4%15.8%0.27%0.28%
Feb 202636.4%29.8%19.9%13.3%0.26%0.29%
Mar 202637.3%30.5%20.4%11.2%0.37%0.3%
Apr 202638.7%31.7%17.3%11.6%0.38%0.31%
May 202638.6%31.8%17.4%11.6%0.37%0.25%
Jun 202634.1%34.1%18.7%12.5%0.4%0.27%
Jul 202630%36.5%16.4%16.4%0.35%0.24%
Aug 202635.3%35.3%15.9%13%0.37%0.23%
Sep 2026——————

How has the Exped and SealLine comparison changed over the last 12 months?

  • Exped was ahead of SealLine in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Exped’s estimated Share of Search among dry bag brands worldwide moved from 19.9% to 15.9%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
  • Across the 11 months ending August 2026, SealLine’s estimated Share of Search among dry bag brands worldwide moved from 0.35% to 0.23%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for dry bag brands worldwide in August 2026?

  1. In August 2026, Exped lost estimated Share of Search among dry bag brands worldwide, from 16.4% to 15.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Exped’s and SealLine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Exped

1 branded search term

  • exped

SealLine

1 branded search term

  • sealline

How the Brand Demand Index is measured

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