Earth Pak vs Ortlieb:Which is more popular?
In September 2026, Ortlieb had more branded searches than Earth Pak among dry bag brands worldwide. Ortlieb had about 90,500 branded searches, while Earth Pak had 1,300. Ortlieb made up 37.6% of all dry bag brand searches we track, and Earth Pak accounted for 0.54%. When we asked ChatGPT and Google AI Overviews about dry bag brands, Earth Pak appeared in two of the five answers and Ortlieb in none.
Who do people search for more?
Ortlieb, about 70 searches for every 1 for Earth Pak
Who does AI mention more?
Earth Pak, mentioned in 2 of 5 answers, Ortlieb in 0
Who does AI recommend more?
Earth Pak, the only one of the two named
Follow Earth Pak vs Ortlieb and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top dry bag brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Earth Pak was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ortlieb did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sea to Summit5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NRS4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SealLine3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Earth Pak2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ortlieb0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Exped0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Osprey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dry bag brands
5 answers
Asked ChatGPT
“Which dry bag brand should I buy?”
Asked ChatGPT
“What are the best dry bag brands?”
Asked ChatGPT
“What's the best dry bag brand for a waterproof trip bag?”
Searched Google, AI Overview
“best dry bag”
Searched Google, AI Overview
“waterproof bag for kayaking”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Earth Pak or Ortlieb more popular in search?
This chart shows how often people search Google for Earth Pak and Ortlieb by name. Each line represents a brand's share of searches for all seven dry bag brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Ortlieb, Earth Pak. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ortlieb | Sea to Summit | Exped | Osprey | Earth Pak | NRS | SealLine |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.1% | 29.5% | 19.8% | 13.2% | 0.78% | 0.3% | 0.35% |
| Nov 2025 | 33% | 33% | 18.1% | 14.8% | 0.58% | 0.25% | 0.26% |
| Dec 2025 | 31.8% | 31.8% | 17.4% | 17.4% | 0.84% | 0.36% | 0.31% |
| Jan 2026 | 28.7% | 35.1% | 19.2% | 15.7% | 0.62% | 0.27% | 0.28% |
| Feb 2026 | 36.2% | 29.6% | 19.8% | 13.3% | 0.49% | 0.26% | 0.29% |
| Mar 2026 | 37.1% | 30.3% | 20.3% | 11.1% | 0.53% | 0.36% | 0.3% |
| Apr 2026 | 38.5% | 31.4% | 17.2% | 11.5% | 0.68% | 0.38% | 0.31% |
| May 2026 | 38.4% | 31.6% | 17.3% | 11.6% | 0.56% | 0.37% | 0.25% |
| Jun 2026 | 33.9% | 33.9% | 18.5% | 12.4% | 0.6% | 0.39% | 0.27% |
| Jul 2026 | 29.9% | 36.3% | 16.3% | 16.3% | 0.53% | 0.35% | 0.24% |
| Aug 2026 | 35.1% | 35.1% | 15.8% | 12.9% | 0.51% | 0.36% | 0.23% |
| Sep 2026 | 37.6% | 30.7% | 16.8% | 13.8% | 0.54% | 0.3% | 0.25% |
How has the Earth Pak and Ortlieb comparison changed over the last 12 months?
3 findings
- Ortlieb was ahead of Earth Pak in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Earth Pak’s share of searches among dry bag brands worldwide moved from 0.78% to 0.54%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Ortlieb’s share of searches among dry bag brands worldwide moved from 36.1% to 37.6%, and its estimated monthly branded searches moved from 74K to 90.5K.
How did search popularity change for dry bag brands worldwide in September 2026?
2 changes
In September 2026, Ortlieb gained share of searches among dry bag brands worldwide, from 35.1% to 37.6%.
Estimated monthly branded searches for Earth Pak worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Earth Pak’s and Ortlieb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among dry bag brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.