Brandwave

Cloudflare vs CrowdStrike:Which is more popular?

In September 2026, Cloudflare had more branded searches than CrowdStrike among cybersecurity vendors worldwide. Cloudflare had about 4.1 million branded searches, while CrowdStrike had 1,300. Cloudflare made up 70.9% of all cybersecurity vendor searches we track, and CrowdStrike accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about cybersecurity vendors, CrowdStrike appeared in four of the five answers and Cloudflare in two. CrowdStrike was mentioned before Cloudflare in every answer.

Among cybersecurity vendors worldwide in September 2026

Who do people search for more?

Cloudflare, about 3146 searches for every 1 for CrowdStrike

Cloudflare 4.1M searchesCrowdStrike 1.3K searches

Who does AI mention more?

CrowdStrike, mentioned in 4 of 5 answers, Cloudflare in 2

CrowdStrike in 4 of 5Cloudflare in 2 of 5

Who does AI recommend more?

CrowdStrike, named ahead of Cloudflare in every answer

CrowdStrike first in 4Cloudflare never first

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Top cybersecurity vendors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CrowdStrike was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Cloudflare was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. CrowdStrike was listed before Cloudflare in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CrowdStrike1st
  2. Palo Alto Networks2nd
  3. Sophos3rd
  4. Fortinet4th
  5. SentinelOne5th
  6. Zscaler6th
  7. Cloudflare7th
  8. Check Point8th
  9. CyberArk9th
  10. Tenable10th
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CrowdStrike4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sophos3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Palo Alto Networks3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SentinelOne3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cloudflare2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Okta2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fortinet2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zscaler2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CyberArk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tenable2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+2 more

See every answer about cybersecurity vendors

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cloudflare or CrowdStrike more popular in search?

This chart shows how often people search Google for Cloudflare and CrowdStrike by name. Each line represents a brand's share of searches for all 12 cybersecurity vendors we track, month by month, from English-language searches worldwide.

Cloudflare and CrowdStrike among cybersecurity vendors worldwide, by month

Share of searches by month for Cloudflare, CrowdStrike. The figures are in the table below the chart.

View monthly share of searches table
MonthCloudflareOktaFortinetZscalerSophosPalo Alto NetworksCyberArkTenableDarktraceCheck PointCrowdStrikeSentinelOne
Oct 202554.8%16.5%9%6%6%2.2%2.2%1.8%1.2%0.33%0.04%<0.01%
Nov 202583.9%6.2%3.4%1.8%1.9%0.83%0.83%0.68%0.37%0.11%0.01%<0.01%
Dec 202571.9%11.8%5.3%2.9%3.3%1.6%1.3%1.1%0.58%0.21%0.02%<0.01%
Jan 202660.8%14.9%8.2%4.5%4.5%2.4%2%1.3%0.9%0.36%0.04%<0.01%
Feb 202661.5%15.1%6.8%4.5%4.5%2.5%2.5%1.4%0.91%0.33%0.04%<0.01%
Mar 202664.5%15.8%5.8%3.9%3.9%2.1%1.7%1.2%0.78%0.31%0.03%<0.01%
Apr 202666.7%13.4%6%4%4%2.2%1.5%1.2%0.81%0.29%0.03%<0.01%
May 202665.4%13.1%7.2%4.8%3.8%2.1%1.4%1.2%0.65%0.26%0.03%<0.01%
Jun 202665%13.1%8.7%3.9%3.9%2.1%1.4%0.96%0.64%0.29%0.02%<0.01%
Jul 202666.9%13.4%6%4%4%2.2%1.5%0.99%0.66%0.26%0.02%<0.01%
Aug 202671%11.7%5.2%3.5%3.3%2.3%1.3%0.86%0.57%0.23%0.02%<0.01%
Sep 202670.9%11.7%5.2%3.5%3.5%2.3%1.3%0.86%0.57%0.25%0.02%<0.01%

How has the Cloudflare and CrowdStrike comparison changed over the last 12 months?

3 findings

How did search popularity change for cybersecurity vendors worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Cloudflare worldwide rose 82.6% over 12 measured months, from 2.2M to 4.1M in September 2026.

  2. Estimated monthly branded searches for CrowdStrike worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cloudflare’s and CrowdStrike’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cloudflare

1 branded search term

  • cloudflare

CrowdStrike

1 branded search term

  • crowdstrike antivirus

How the Brand Demand Index is measured

Other head-to-heads among cybersecurity vendors

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