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Cybersecurity vendors:Which are searched most?

In September 2026, CrowdStrike was the most searched among cybersecurity vendors worldwide, with an estimated 326K branded searches and 28.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. CrowdStrike28.1%
  2. Fortinet26%
  3. Sophos17.2%
  4. Check Point14.2%
  5. Palo Alto Networks11.6%
  6. Darktrace2.9%

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Share of SearchLeaderboard

Compare the cybersecurity vendors people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cybersecurity vendors worldwide, by month

Share of Search by month for CrowdStrike, Fortinet, Sophos, Check Point, Palo Alto Networks, Darktrace. The figures are in the table below the chart.

View monthly share of search table
MonthCrowdStrikeFortinetSophosCheck PointPalo Alto NetworksDarktrace
Oct 202526.3%29.6%19.6%13.3%7.3%4%
Nov 202523.6%32.4%17.9%14.5%8%3.6%
Dec 202521.4%29%18.3%19.4%8.7%3.2%
Jan 202622.8%30.8%17%16.8%9.2%3.4%
Feb 202624.9%27.6%18.6%15.1%10.1%3.7%
Mar 202628.5%26.3%17.7%14.4%9.6%3.5%
Apr 202625%27.7%18.3%15.2%10.1%3.7%
May 202623.9%32.2%16.9%14.4%9.6%2.9%
Jun 202622.2%36.6%16.2%13.4%8.9%2.7%
Jul 202625.2%27.9%18.4%15.3%10.2%3.1%
Aug 202624.7%27.5%17.4%15.1%12.3%3%
Sep 202628.1%26%17.2%14.2%11.6%2.9%

This month’s ranking, September 2026

  1. 1.CrowdStrike

    28.1%

    Moved from 2nd to 1st. 326K estimated branded searches, +20.4% vs prior month. Share +3.4 points.

  2. 2.Fortinet

    26%

    Moved from 1st to 2nd. 301K estimated branded searches, 0% vs prior month. Share -1.5 points.

  3. 3.Sophos

    17.2%

    Held 3rd. 199K estimated branded searches, +4.7% vs prior month. Share -0.2 points.

  4. 4.Check Point

    14.2%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Palo Alto Networks

    11.6%

    Held 5th. 135K estimated branded searches, 0% vs prior month. Share -0.7 points.

  6. 6.Darktrace

    2.9%

    Held 6th. 33.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among cybersecurity vendors worldwide?

In September 2026, CrowdStrike was the most searched among cybersecurity vendors worldwide, with an estimated 326K branded searches and 28.1% estimated Share of Search within this set. Fortinet is in 2nd place, 2.2 percentage points behind at 26% Share of Search.

Global cybersecurity vendors, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
CrowdStrike26.3% → 28.1%28.5%Mar 202621.4%Dec 20252nd → 1st
Fortinet29.6% → 26%36.6%Jun 202626%Sep 20261st → 2nd
Sophos19.6% → 17.2%19.6%Oct 202516.2%Jun 20263rd
Check Point13.3% → 14.2%19.4%Dec 202513.3%Oct 20254th
Palo Alto Networks7.3% → 11.6%12.3%Aug 20267.3%Oct 20255th
Darktrace4% → 2.9%4%Oct 20252.7%Jun 20266th

Each finding as a sentence

  • Across the 12 months ending September 2026, CrowdStrike’s estimated Share of Search among cybersecurity vendors worldwide increased from 26.3% to 28.1%.
  • Across the 12 months ending September 2026, Fortinet’s estimated Share of Search among cybersecurity vendors worldwide decreased from 29.6% to 26%.
  • Across the 12 months ending September 2026, Sophos’ estimated Share of Search among cybersecurity vendors worldwide decreased from 19.6% to 17.2%.
  • Across the 12 months ending September 2026, Check Point’s estimated Share of Search among cybersecurity vendors worldwide increased from 13.3% to 14.2%.
  • Across the 12 months ending September 2026, Palo Alto Networks’ estimated Share of Search among cybersecurity vendors worldwide increased from 7.3% to 11.6%.
  • Across the 12 months ending September 2026, Darktrace’s estimated Share of Search among cybersecurity vendors worldwide decreased from 4% to 2.9%.
  • Across the 12 months ending September 2026, CrowdStrike’s estimated Share of Search among cybersecurity vendors worldwide peaked at 28.5% in March 2026 and was lowest at 21.4% in December 2025.
  • Across the 12 months ending September 2026, Fortinet’s estimated Share of Search among cybersecurity vendors worldwide peaked at 36.6% in June 2026 and was lowest at 26% in September 2026.
  • Across the 12 months ending September 2026, Sophos’ estimated Share of Search among cybersecurity vendors worldwide peaked at 19.6% in October 2025 and was lowest at 16.2% in June 2026.
  • Across the 12 months ending September 2026, Check Point’s estimated Share of Search among cybersecurity vendors worldwide peaked at 19.4% in December 2025 and was lowest at 13.3% in October 2025.
  • Across the 12 months ending September 2026, Palo Alto Networks’ estimated Share of Search among cybersecurity vendors worldwide peaked at 12.3% in August 2026 and was lowest at 7.3% in October 2025.
  • Across the 12 months ending September 2026, Darktrace’s estimated Share of Search among cybersecurity vendors worldwide peaked at 4% in October 2025 and was lowest at 2.7% in June 2026.
  • Across the 12 months ending September 2026, CrowdStrike rose from 2nd to 1st among cybersecurity vendors worldwide.
  • Across the 12 months ending September 2026, Fortinet fell from 1st to 2nd among cybersecurity vendors worldwide.

How did search popularity change for cybersecurity vendors worldwide in September 2026?

  1. In September 2026, CrowdStrike overtook Fortinet to become the leader among cybersecurity vendors worldwide, with 28.1% estimated Share of Search.

  2. In September 2026, Fortinet lost estimated Share of Search among cybersecurity vendors worldwide, from 27.5% to 26%.

  3. In September 2026, Check Point lost estimated Share of Search among cybersecurity vendors worldwide, from 15.1% to 14.2%.

  4. In September 2026, Palo Alto Networks lost estimated Share of Search among cybersecurity vendors worldwide, from 12.3% to 11.6%.

  5. Estimated monthly branded searches for Darktrace worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

  6. Estimated monthly branded searches for Sophos worldwide fell 18.2% over 12 measured months, from 244K to 199K in September 2026.

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