Brandwave

ARRIS SURFboard vs NETGEAR:Which is more popular?

In September 2026, NETGEAR had more branded searches than ARRIS SURFboard among modem router brands worldwide. NETGEAR had about 135,000 branded searches, while ARRIS SURFboard had 17,500. NETGEAR made up 48.5% of all modem router brand searches we track, and ARRIS SURFboard accounted for 6.3%. When we asked ChatGPT and Google AI Overviews about modem router brands, NETGEAR appeared in all four answers and ARRIS SURFboard in three. NETGEAR was mentioned before ARRIS SURFboard in two out of three answers.

Among modem router brands worldwide in September 2026

Who do people search for more?

NETGEAR, about 8 searches for every 1 for ARRIS SURFboard

NETGEAR 135K searchesARRIS SURFboard 17.5K searches

Who does AI mention more?

NETGEAR, mentioned in every answer we collected

NETGEAR in 4 of 4ARRIS SURFboard in 3 of 4

Who does AI recommend more?

NETGEAR, named ahead of ARRIS SURFboard in 2 of 3 answers

NETGEAR first in 2ARRIS SURFboard first in 1

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Top modem router brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, NETGEAR appeared in all four answers. ARRIS SURFboard was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. NETGEAR was listed before ARRIS SURFboard in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ASUS1st
  2. TP-Link2nd
  3. NETGEAR3rd
  4. ARRIS SURFboard4th
  5. Motorola5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • NETGEAR4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • TP-Link4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • ASUS3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • ARRIS SURFboard3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Motorola3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about modem router brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is ARRIS SURFboard or NETGEAR more popular in search?

This chart shows how often people search Google for ARRIS SURFboard and NETGEAR by name. Each line represents a brand's share of searches for all five modem router brands we track, month by month, from English-language searches worldwide.

ARRIS SURFboard and NETGEAR among modem router brands worldwide, by month

Share of searches by month for NETGEAR, ARRIS SURFboard. The figures are in the table below the chart.

View monthly share of searches table
MonthNETGEARASUSTP-LinkARRIS SURFboardMotorola
Oct 202548.4%32.3%11.9%6.7%0.76%
Nov 202548.4%32.3%11.9%6.7%0.73%
Dec 202548.2%32.1%11.8%7.1%0.72%
Jan 202648.4%32.3%11.9%6.7%0.73%
Feb 202646.9%31.5%14.1%6.8%0.7%
Mar 202651.8%28.4%12.7%6.3%0.78%
Apr 202646.9%31.4%14.1%6.8%0.76%
May 202648.1%32.3%11.8%7.1%0.72%
Jun 202648.1%32.2%11.8%7.1%0.82%
Jul 202646.7%31.3%14%7.3%0.75%
Aug 202646.9%31.4%14.1%6.8%0.76%
Sep 202648.5%32.5%11.9%6.3%0.73%

How has the ARRIS SURFboard and NETGEAR comparison changed over the last 12 months?

3 findings
  • NETGEAR was ahead of ARRIS SURFboard in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ARRIS SURFboard’s share of searches among modem router brands worldwide moved from 6.7% to 6.3%, and its estimated monthly branded searches moved from 22.7K to 17.5K.
  • Across the 12 months ending September 2026, NETGEAR’s share of searches among modem router brands worldwide moved from 48.4% to 48.5%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for modem router brands worldwide in September 2026?

2 changes

  1. In September 2026, NETGEAR gained share of searches among modem router brands worldwide, from 46.9% to 48.5%.

  2. In September 2026, ARRIS SURFboard lost share of searches among modem router brands worldwide, from 6.8% to 6.3%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using ARRIS SURFboard’s and NETGEAR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ARRIS SURFboard

3 branded search terms

  • arris modem
  • arris surfboard
  • surfboard modem

NETGEAR

1 branded search term

  • netgear

How the Brand Demand Index is measured

Other head-to-heads among modem router brands

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