Arnott's vs Nutri-Grain:Which is more popular?
In October 2026, Nutri-Grain had more branded searches than Arnott's among granola bar brands worldwide. Nutri-Grain had about 42,000 branded searches, while Arnott's had 30. Nutri-Grain made up 9.5% of all granola bar brand searches we track, and Arnott's accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about granola bar brands, Nutri-Grain appeared in one of the five answers and Arnott's in none.
Who do people search for more?
Nutri-Grain, about 1401 searches for every 1 for Arnott's
Who does AI mention more?
Nutri-Grain, mentioned in 1 of 5 answers, Arnott's in 0
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Top granola bar brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nutri-Grain was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Arnott's did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
MadeGood4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kind4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nature Valley3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Quaker Oats3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
RXBAR2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Clif Bar1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Nutri-Grain1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Belvita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kellogg's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Arnott's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about granola bar brands
5 answers
Asked ChatGPT
“Which granola bar brand should I go to?”
Asked ChatGPT
“What are the best granola bar brands?”
Asked ChatGPT
“What's the best granola bar brand for school snacks?”
Searched Google, AI Overview
“granola bars”
Searched Google, AI Overview
“granola bar brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Arnott's or Nutri-Grain more popular in search?
This chart shows how often people search Google for Arnott's and Nutri-Grain by name. Each line represents a brand's share of searches for all 14 granola bar brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nutri-Grain, Arnott's. The figures are in the table below the chart.
View monthly share of searches table
| Month | Belvita | Clif Bar | Nature Valley | MadeGood | Kind | Nutri-Grain | RXBAR | Quaker Oats | Kellogg's | Carman's | Mother Earth | Griffin's | Arnott's | Brookfarm |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 14.8% | 18.1% | 18.1% | 14.3% | 14.8% | 8.3% | 6.6% | 2.1% | 1.8% | 1% | 0.06% | <0.01% | <0.01% | <0.01% |
| Dec 2025 | 15.6% | 19% | 19% | 12.3% | 15.6% | 7.3% | 7% | 1.8% | 1.5% | 0.82% | 0.07% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 14% | 20.9% | 17.1% | 13.5% | 14% | 7.9% | 7.6% | 2.2% | 1.8% | 0.99% | 0.06% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 15.7% | 19.2% | 15.7% | 12.4% | 15.7% | 8.9% | 7% | 2.4% | 1.7% | 1% | 0.08% | <0.01% | <0.01% | <0.01% |
| Mar 2026 | 13.8% | 20.7% | 16.9% | 14.3% | 13.8% | 7.8% | 7.6% | 1.9% | 2% | 0.91% | 0.09% | <0.01% | <0.01% | <0.01% |
| Apr 2026 | 14.7% | 22% | 14.7% | 14.2% | 14.7% | 8.9% | 6.6% | 1.8% | 1.5% | 0.78% | 0.06% | <0.01% | <0.01% | <0.01% |
| May 2026 | 14.6% | 21.9% | 14.6% | 14.2% | 14.6% | 8.5% | 6.6% | 2.1% | 1.6% | 1.1% | 0.08% | <0.01% | <0.01% | <0.01% |
| Jun 2026 | 13.3% | 19.9% | 16.3% | 13.8% | 16.3% | 8.4% | 7.3% | 1.7% | 1.5% | 1.5% | 0.09% | <0.01% | 0.01% | <0.01% |
| Jul 2026 | 13.2% | 24.2% | 16.2% | 13.7% | 13.2% | 7.7% | 7.2% | 1.9% | 1.5% | 1.1% | 0.09% | <0.01% | <0.01% | <0.01% |
| Aug 2026 | 14% | 21% | 14% | 17.8% | 14% | 8% | 6.3% | 2% | 1.6% | 1.1% | 0.09% | <0.01% | 0.02% | <0.01% |
| Sep 2026 | 16.3% | 20% | 16.3% | 16.9% | 10.9% | 7.7% | 7.3% | 2% | 1.6% | 0.93% | 0.09% | <0.01% | <0.01% | <0.01% |
| Oct 2026 | 16.8% | 16.8% | 16.8% | 15.3% | 13.7% | 9.5% | 6.1% | 2.1% | 1.8% | 0.95% | 0.09% | 0.01% | <0.01% | <0.01% |
Nutri-Grain and Arnott's sell other things too, so only their searches that name this product count here, like “nutri grain bars”.
How has branded search for Arnott's and Nutri-Grain changed worldwide over the last 12 months?
3 findings
- Nutri-Grain was ahead of Arnott's in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Arnott's’ share of searches among granola bar brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 30.
- Across the 12 months ending October 2026, Nutri-Grain’s share of searches among granola bar brands worldwide moved from 8.3% to 9.5%, and its estimated monthly branded searches moved from 27.9K to 42K.
How did search popularity change for granola bar brands worldwide in October 2026?
2 changes
In October 2026, Nutri-Grain gained share of searches among granola bar brands worldwide, from 7.7% to 9.5%.
In October 2026, Arnott's fell from 12th to 13th among granola bar brands worldwide.
How are Arnott's’ and Nutri-Grain’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Arnott's’ and Nutri-Grain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Arnott's
1 branded search term
- arnotts muesli bars
Nutri-Grain
4 branded search terms
- nutri grain bars
- nutri grain breakfast bar
- nutri grain cereal bar
- nutri grain granola bar
Other head-to-heads among granola bar brands
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