Blunt vs Karen Walker:Which is more popular?
In September 2026, Blunt and Karen Walker were level in searches among umbrella brands worldwide, with an estimated 27.1K branded searches each, at 12.9% of the total each. When we asked ChatGPT and Google AI Overviews about umbrella brands, Blunt appeared in three of the five answers and Karen Walker in none.
Who do people search for more?
Blunt and Karen Walker are searched for about as often as each other.
Who does AI mention more?
Blunt, mentioned in 3 of 5 answers, Karen Walker in 0
Who does AI recommend more?
Blunt, the only one of the two named
Follow Blunt vs Karen Walker and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top umbrella brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Blunt was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Karen Walker did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Weatherman1st
- Blunt2nd
Davek3rd
Fulton–
Karen Walker–
Senz–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Davek5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Weatherman5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Blunt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fulton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Karen Walker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Senz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about umbrella brands
5 answers
Asked ChatGPT
“Which umbrella brand should I buy?”
Asked ChatGPT
“What are the best umbrella brands?”
Asked ChatGPT
“What's the best umbrella brand for windy weather?”
Searched Google, AI Overview
“best umbrella”
Searched Google, AI Overview
“windproof umbrella”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Blunt or Karen Walker more popular in search?
This chart shows how often people search Google for Blunt and Karen Walker by name. Each line represents a brand's share of searches for all six umbrella brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Blunt, Karen Walker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fulton | Blunt | Karen Walker | Senz | Davek | Weatherman |
|---|---|---|---|---|---|---|
| Oct 2025 | 58.9% | 14.5% | 14.5% | 5.3% | 4.3% | 2.4% |
| Nov 2025 | 50.8% | 22.8% | 15.3% | 5.6% | 2.5% | 3% |
| Dec 2025 | 53.8% | 19.8% | 16.2% | 4.8% | 3.2% | 2.2% |
| Jan 2026 | 59% | 11.9% | 14.5% | 5.3% | 7.9% | 1.3% |
| Feb 2026 | 62% | 12.5% | 15.3% | 4.6% | 4.6% | 1.1% |
| Mar 2026 | 55.4% | 16.7% | 16.7% | 5% | 5% | 1.2% |
| Apr 2026 | 57% | 14% | 17.2% | 5.1% | 5.1% | 1.5% |
| May 2026 | 56% | 16.9% | 16.9% | 5% | 3.4% | 1.8% |
| Jun 2026 | 60.9% | 18.3% | 12.2% | 4.5% | 2.4% | 1.6% |
| Jul 2026 | 60.8% | 14.9% | 12.2% | 5.5% | 3% | 3.6% |
| Aug 2026 | 62.4% | 15.3% | 12.5% | 5.6% | 2.5% | 1.7% |
| Sep 2026 | 64.3% | 12.9% | 12.9% | 5.8% | 2.1% | 2.1% |
How has the Blunt and Karen Walker comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Karen Walker took it in January 2026, Blunt took it in June 2026.
- Across the 12 months ending September 2026, Blunt’s share of searches among umbrella brands worldwide moved from 14.5% to 12.9%, and its estimated monthly branded searches held steady at 27.1K.
- Across the 12 months ending September 2026, Karen Walker’s share of searches among umbrella brands worldwide moved from 14.5% to 12.9%, and its estimated monthly branded searches held steady at 27.1K.
How did search popularity change for umbrella brands worldwide in September 2026?
1 change
In September 2026, Blunt lost share of searches among umbrella brands worldwide, from 15.3% to 12.9%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Blunt’s and Karen Walker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blunt
1 branded search term
- blunt umbrella
Karen Walker
1 branded search term
- karen walker
Other head-to-heads among umbrella brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.