How popular isKaren Walker in search?
In September 2026, there were an estimated 27.1K branded searches for Karen Walker worldwide which held steady over the last 12 months. Karen Walker holds 15.6% estimated Share of Search among umbrella brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow Karen Walker and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which umbrella brands compete with Karen Walker?
Share of Search by month for Fulton, Karen Walker, Senz. The figures are in the table below the chart.
View monthly share of search table
| Month | Fulton | Karen Walker | Senz |
|---|---|---|---|
| Oct 2025 | 74.8% | 18.4% | 6.7% |
| Nov 2025 | 70.9% | 21.3% | 7.8% |
| Dec 2025 | 71.9% | 21.6% | 6.5% |
| Jan 2026 | 74.8% | 18.4% | 6.7% |
| Feb 2026 | 75.8% | 18.7% | 5.6% |
| Mar 2026 | 71.9% | 21.6% | 6.5% |
| Apr 2026 | 71.9% | 21.6% | 6.5% |
| May 2026 | 71.9% | 21.6% | 6.5% |
| Jun 2026 | 78.5% | 15.8% | 5.8% |
| Jul 2026 | 77.5% | 15.6% | 6.9% |
| Aug 2026 | 77.5% | 15.6% | 6.9% |
| Sep 2026 | 77.5% | 15.6% | 6.9% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.5% | 135K | 0% | 0 points | |
| 2, held 2nd | 15.6% | 27.1K | 0% | 0 points | |
| 3, held 3rd | 6.9% | 12.1K | 0% | 0 points |
Compare search popularity between Karen Walker and its closest rivals
Every comparison with Karen Walker
2 comparisons
How has branded search demand for Karen Walker changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Karen Walker worldwide held steady at 27.1K.
- Across the 12 months ending September 2026, Karen Walker’s estimated Share of Search among umbrella brands worldwide decreased from 18.4% to 15.6%.
- Across the 12 months ending September 2026, Karen Walker’s estimated Share of Search among umbrella brands worldwide peaked at 21.6% in December 2025 and was lowest at 15.6% in July 2026.
How did search popularity change for umbrella brands worldwide in September 2026?
2 changes
How is Karen Walker measured?
Brandwave collects information about searches that people make online using Karen Walker’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- karen walker
Do you work for Karen Walker? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Karen Walker your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.