Hoover vs Tineco:Which is more popular?
In September 2026, Tineco had more branded searches than Hoover among stick vacuum brands worldwide. Tineco had about 368,000 branded searches, while Hoover had 301,000. Tineco made up 4.3% of all stick vacuum brand searches we track, and Hoover accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about stick vacuum brands, Tineco appeared in three of the four answers and Hoover in none.
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Top stick vacuum brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Tineco was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Hoover did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Dyson1st
Shark2nd
LG3rd
Tineco3rd
BISSELL5th
Electrolux–
Hoover–
Black+Decker–
Miele–
Bosch–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Dyson4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Shark4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Tineco3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- LG2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- BISSELL1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Electrolux0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Hoover0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Black+Decker0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Miele0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Bosch0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about stick vacuum brands
4 answers
Asked ChatGPT
“Which stick vacuum brand should I buy?”
Asked ChatGPT
“What are the best stick vacuum brands?”
Asked ChatGPT
“What's the best stick vacuum brand for quick cleaning?”
Searched Google, AI Overview
“best stick vacuum”
Searched Google, AI Overview
“cordless stick vacuum”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Hoover or Tineco more popular in search?
This chart shows how often people search Google for Hoover and Tineco by name. Each line represents a brand's share of searches for all ten stick vacuum brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Tineco, Hoover. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | Electrolux | LG | Shark | BISSELL | Tineco | Hoover | Black+Decker | Miele | Bosch |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.6% | 17% | 5.3% | 4.2% | 4.2% | 5.1% | 3.4% | 2.8% | 1.3% | 0.12% |
| Nov 2025 | 59.1% | 17.7% | 3.1% | 3.6% | 3.6% | 6.5% | 2.9% | 2.1% | 1.3% | 0.1% |
| Dec 2025 | 60.6% | 14.8% | 3.9% | 4.5% | 3% | 5.4% | 3.6% | 2.4% | 1.6% | 0.1% |
| Jan 2026 | 56% | 16.8% | 5.3% | 4.2% | 3.4% | 6.2% | 4.1% | 2.5% | 1.5% | 0.16% |
| Feb 2026 | 55.4% | 16.5% | 6.4% | 4.2% | 4.1% | 5% | 4.1% | 2.7% | 1.5% | 0.13% |
| Mar 2026 | 51.5% | 18.9% | 7.2% | 4.7% | 4.6% | 4.6% | 3.8% | 2.8% | 1.7% | 0.14% |
| Apr 2026 | 54.3% | 19.9% | 5.2% | 4.1% | 4% | 4% | 4% | 2.9% | 1.5% | 0.13% |
| May 2026 | 53.9% | 19.8% | 5.1% | 4.9% | 3.2% | 4% | 4% | 3.6% | 1.5% | 0.13% |
| Jun 2026 | 54.4% | 20% | 5.2% | 4.1% | 3.3% | 4.9% | 3.3% | 3.3% | 1.5% | 0.12% |
| Jul 2026 | 52.3% | 19.1% | 6.1% | 4.8% | 3.8% | 4.7% | 3.8% | 3.4% | 1.7% | 0.14% |
| Aug 2026 | 52.2% | 19.1% | 6% | 4.8% | 4.7% | 4.7% | 3.8% | 2.8% | 1.7% | 0.11% |
| Sep 2026 | 57.9% | 17.4% | 4.5% | 4.3% | 4.3% | 4.3% | 3.5% | 2.5% | 1.3% | 0.12% |
How has the Hoover and Tineco comparison changed over the last 12 months?
3 findings
- Tineco was ahead of Hoover in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hoover’s share of searches among stick vacuum brands worldwide moved from 3.4% to 3.5%, and its estimated monthly branded searches held steady at 301K.
- Across the 12 months ending September 2026, Tineco’s share of searches among stick vacuum brands worldwide moved from 5.1% to 4.3%, and its estimated monthly branded searches moved from 450K to 368K.
How did search popularity change for stick vacuum brands worldwide in September 2026?
1 change
Tineco’s share of searches among stick vacuum brands worldwide has lost ground for 3 months in a row, from 4.9% to 4.3% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hoover’s and Tineco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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