Brandwave

BaBylissPRO vs Remington:Which is more popular?

In September 2026, BaBylissPRO had more branded searches than Remington among hair straightener brands worldwide. BaBylissPRO had about 14,700 branded searches, while Remington had 2,400. BaBylissPRO made up 0.23% of all hair straightener brand searches we track, and Remington accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about hair straightener brands, BaBylissPRO appeared in four of the five answers and Remington in one. BaBylissPRO was mentioned before Remington in every answer.

Among hair straightener brands worldwide in September 2026

Who do people search for more?

BaBylissPRO, about 6 searches for every 1 for Remington

BaBylissPRO 14.7K searchesRemington 2.4K searches

Who does AI mention more?

BaBylissPRO, mentioned in 4 of 5 answers, Remington in 1

BaBylissPRO in 4 of 5Remington in 1 of 5

Who does AI recommend more?

BaBylissPRO, named ahead of Remington in every answer

BaBylissPRO first in 4Remington never first

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Top hair straightener brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Remington was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BaBylissPRO was listed before Remington in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ghd1st
  2. T32nd
  3. BaBylissPRO3rd
  4. Dyson4th
  5. Remington5th
  6. BaByliss–
  7. Cloud Nine–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dyson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ghd4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • T34 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Remington1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cloud Nine0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair straightener brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is BaBylissPRO or Remington more popular in search?

This chart shows how often people search Google for BaBylissPRO and Remington by name. Each line represents a brand's share of searches for all seven hair straightener brands we track, month by month, from English-language searches worldwide.

BaBylissPRO and Remington among hair straightener brands worldwide, by month

Share of searches by month for BaBylissPRO, Remington. The figures are in the table below the chart.

View monthly share of searches table
MonthDysonBaBylissghdCloud NineT3BaBylissPRORemington
Oct 202578.6%9.6%8.6%2.6%0.23%0.28%0.04%
Nov 202577.6%9.4%10.4%2.1%0.23%0.28%0.03%
Dec 202576.7%11.4%8.4%2.5%0.42%0.41%0.04%
Jan 202679.7%9.8%7.2%2.6%0.29%0.3%0.04%
Feb 202678.1%9.6%8.6%3.1%0.28%0.26%0.04%
Mar 202676%11.3%8.4%3.7%0.28%0.22%0.04%
Apr 202677.8%11.5%7%3.1%0.28%0.29%0.05%
May 202677.7%11.5%7%3.1%0.28%0.31%0.05%
Jun 202677.9%11.4%7%3.1%0.23%0.29%0.05%
Jul 202672.9%13.1%9.8%3.6%0.32%0.21%0.05%
Aug 202677.2%11.5%6.9%3.8%0.28%0.28%0.05%
Sep 202679.4%9.8%7.1%3.2%0.23%0.23%0.04%

How has the BaBylissPRO and Remington comparison changed over the last 12 months?

3 findings

How did search popularity change for hair straightener brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for BaBylissPRO worldwide fell 18.3% over 12 measured months, from 18K to 14.7K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BaBylissPRO’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BaBylissPRO

2 branded search terms

  • babylisspro flat iron
  • babylisspro straightener

Remington

1 branded search term

  • remington electric shaver

How the Brand Demand Index is measured

Other head-to-heads among hair straightener brands

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