HyperX vs Razer:Which is searched more?
In September 2026, Razer had more branded searches than HyperX among gaming headset brands worldwide. Razer had about 673,000 branded searches, while HyperX had 541,000. Razer made up 18.7% of all gaming headset brand searches we track, and HyperX accounted for 15%. These are worldwide searches for English-language branded terms.
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Is HyperX or Razer more popular in search?
Compare the gaming headset brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Razer, HyperX. The figures are in the table below the chart.
View monthly share of searches table
| Month | Logitech | Razer | HyperX | SteelSeries | Turtle Beach | Audeze | Astro Gaming |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.3% | 19.5% | 13.6% | 13.1% | 8.5% | 1.7% | 0.29% |
| Nov 2025 | 38.6% | 21.1% | 16% | 14.2% | 8.3% | 1.6% | 0.31% |
| Dec 2025 | 37.9% | 20.7% | 15.7% | 14% | 9.9% | 1.5% | 0.25% |
| Jan 2026 | 39.5% | 21.6% | 14.3% | 14.6% | 8.1% | 1.6% | 0.26% |
| Feb 2026 | 38.6% | 21.2% | 14.6% | 14.2% | 9.3% | 1.9% | 0.21% |
| Mar 2026 | 38.7% | 21.2% | 14.6% | 14.2% | 9% | 1.9% | 0.21% |
| Apr 2026 | 42.7% | 19.1% | 14.7% | 12.9% | 8.4% | 2.1% | 0.19% |
| May 2026 | 42.6% | 19.1% | 14.7% | 12.8% | 8.4% | 2.1% | 0.23% |
| Jun 2026 | 41.7% | 18.7% | 15% | 12.6% | 9.7% | 2.1% | 0.23% |
| Jul 2026 | 36.9% | 20.4% | 16.4% | 13.7% | 10.6% | 1.8% | 0.25% |
| Aug 2026 | 40.6% | 18.2% | 14.6% | 14.9% | 9.8% | 1.6% | 0.22% |
| Sep 2026 | 41.7% | 18.7% | 15% | 12.6% | 10.1% | 1.7% | 0.18% |
How has the HyperX and Razer comparison changed over the last 12 months?
3 findings
- Razer was ahead of HyperX in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HyperX’s share of searches among gaming headset brands worldwide moved from 13.6% to 15%, and its estimated monthly branded searches moved from 577K to 541K.
- Across the 12 months ending September 2026, Razer’s share of searches among gaming headset brands worldwide moved from 19.5% to 18.7%, and its estimated monthly branded searches moved from 823K to 673K.
How did search popularity change for gaming headset brands worldwide in September 2026?
2 changes
In September 2026, Razer gained share of searches among gaming headset brands worldwide, from 18.2% to 18.7%.
In September 2026, HyperX rose from 4th to 3rd among gaming headset brands worldwide.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using HyperX’s and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among gaming headset brands
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