Logitech vs Turtle Beach:Which is searched more?
In September 2026, Logitech had more branded searches than Turtle Beach among gaming headset brands worldwide. Logitech had about 1.5 million branded searches, while Turtle Beach had 362,000. Logitech made up 41.7% of all gaming headset brand searches we track, and Turtle Beach accounted for 10.1%. These are worldwide searches for English-language branded terms.
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Is Logitech or Turtle Beach more popular in search?
Compare the gaming headset brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Logitech, Turtle Beach. The figures are in the table below the chart.
View monthly share of searches table
| Month | Logitech | Razer | HyperX | SteelSeries | Turtle Beach | Audeze | Astro Gaming |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.3% | 19.5% | 13.6% | 13.1% | 8.5% | 1.7% | 0.29% |
| Nov 2025 | 38.6% | 21.1% | 16% | 14.2% | 8.3% | 1.6% | 0.31% |
| Dec 2025 | 37.9% | 20.7% | 15.7% | 14% | 9.9% | 1.5% | 0.25% |
| Jan 2026 | 39.5% | 21.6% | 14.3% | 14.6% | 8.1% | 1.6% | 0.26% |
| Feb 2026 | 38.6% | 21.2% | 14.6% | 14.2% | 9.3% | 1.9% | 0.21% |
| Mar 2026 | 38.7% | 21.2% | 14.6% | 14.2% | 9% | 1.9% | 0.21% |
| Apr 2026 | 42.7% | 19.1% | 14.7% | 12.9% | 8.4% | 2.1% | 0.19% |
| May 2026 | 42.6% | 19.1% | 14.7% | 12.8% | 8.4% | 2.1% | 0.23% |
| Jun 2026 | 41.7% | 18.7% | 15% | 12.6% | 9.7% | 2.1% | 0.23% |
| Jul 2026 | 36.9% | 20.4% | 16.4% | 13.7% | 10.6% | 1.8% | 0.25% |
| Aug 2026 | 40.6% | 18.2% | 14.6% | 14.9% | 9.8% | 1.6% | 0.22% |
| Sep 2026 | 41.7% | 18.7% | 15% | 12.6% | 10.1% | 1.7% | 0.18% |
How has the Logitech and Turtle Beach comparison changed over the last 12 months?
3 findings
- Logitech was ahead of Turtle Beach in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Logitech’s share of searches among gaming headset brands worldwide moved from 43.3% to 41.7%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, Turtle Beach’s share of searches among gaming headset brands worldwide moved from 8.5% to 10.1%, and its estimated monthly branded searches held steady at 362K.
How did search popularity change for gaming headset brands worldwide in September 2026?
1 change
In September 2026, Logitech gained share of searches among gaming headset brands worldwide, from 40.6% to 41.7%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Logitech’s and Turtle Beach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Logitech
1 branded search term
- logitech
Turtle Beach
3 branded search terms
- turtle beach
- turtle beach headset
- turtlebeach
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