Blackmores vs Seven Seas:Which is more popular?
In October 2026, Seven Seas had more branded searches than Blackmores among fish oil brands worldwide. Seven Seas had about 37,900 branded searches, while Blackmores had 33,000. Seven Seas made up 18% of all fish oil brand searches we track, and Blackmores accounted for 15.7%. When we asked ChatGPT and Google AI Overviews about fish oil brands, neither Blackmores nor Seven Seas appeared in any of the four answers.
Who do people search for more?
Seven Seas, about 15% more searches than Blackmores
Who does AI mention more?
Both were mentioned in 0 of 4 answers.
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Top fish oil brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, neither Blackmores nor Seven Seas showed up in any of the four answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Nordic Naturals3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Nature Made1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Seven Seas0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Blackmores0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Swisse0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Nature's Bounty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Thorne0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Wiley's Finest0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about fish oil brands
4 answers
Asked ChatGPT
“Which fish oil brand should I buy?”
Asked ChatGPT
“What are the best fish oil brands?”
Asked ChatGPT
“What's the best fish oil brand for omega 3 supplement?”
Searched Google, AI Overview
“fish oil supplement”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“fish oil capsules”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Blackmores or Seven Seas more popular in search?
This chart shows how often people search Google for Blackmores and Seven Seas by name. Each line represents a brand's share of searches for all eight fish oil brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Seven Seas, Blackmores. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nordic Naturals | Seven Seas | Blackmores | Swisse | Nature Made | Nature's Bounty | Thorne | Wiley's Finest |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 47.1% | 17.6% | 11.2% | 9% | 6.8% | 5.1% | 2.6% | 0.68% |
| Dec 2025 | 49.9% | 16.4% | 10% | 8.7% | 6.6% | 4.7% | 2.8% | 0.88% |
| Jan 2026 | 50.4% | 15.5% | 10.2% | 8.8% | 7% | 4.5% | 2.8% | 0.87% |
| Feb 2026 | 48.2% | 15.9% | 9.6% | 9.1% | 8.5% | 4.5% | 3.1% | 1% |
| Mar 2026 | 52.1% | 14.1% | 10.5% | 8.1% | 6.5% | 4.4% | 3.4% | 0.9% |
| Apr 2026 | 50.6% | 16.4% | 10.6% | 7.9% | 6.3% | 3.9% | 3.4% | 0.87% |
| May 2026 | 46.7% | 15.9% | 11.9% | 9.6% | 7.1% | 4.1% | 3.8% | 0.83% |
| Jun 2026 | 46% | 16.1% | 11.7% | 11.5% | 7% | 3.8% | 3.1% | 0.81% |
| Jul 2026 | 46.2% | 16.1% | 12.2% | 10.6% | 7% | 4.1% | 3.1% | 0.66% |
| Aug 2026 | 43.6% | 17.2% | 13.5% | 10.9% | 7.7% | 3.6% | 2.9% | 0.63% |
| Sep 2026 | 44.4% | 17.5% | 13.8% | 11.1% | 6.4% | 3.7% | 2.4% | 0.64% |
| Oct 2026 | 42.9% | 18% | 15.7% | 10.7% | 6.2% | 3.6% | 2.4% | 0.62% |
Blackmores sells other things too, so only its searches that name this product count here, like “blackmores omega 3”.
How has branded search for Blackmores and Seven Seas changed worldwide over the last 12 months?
3 findings
- Seven Seas was ahead of Blackmores in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Blackmores’ share of searches among fish oil brands worldwide moved from 11.2% to 15.7%, and its estimated monthly branded searches moved from 21.5K to 33K.
- Across the 12 months ending October 2026, Seven Seas’ share of searches among fish oil brands worldwide moved from 17.6% to 18%, and its estimated monthly branded searches moved from 33.9K to 37.9K.
How did search popularity change for fish oil brands worldwide in October 2026?
2 changes

In October 2026, Blackmores gained share of searches among fish oil brands worldwide, from 13.8% to 15.7%.

Seven Seas’ share of searches among fish oil brands worldwide has gained ground for 3 months in a row, from 16.1% to 18% in October 2026.
How are Blackmores’ and Seven Seas’ branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Blackmores’ and Seven Seas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blackmores
4 branded search terms
- blackmores cod liver oil
- blackmores fish oil
- blackmores krill oil
- blackmores omega 3
Seven Seas
3 branded search terms
- seven seas cod liver oil
- seven seas fish oil
- seven seas omega 3
Other head-to-heads among fish oil brands

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