Brandwave

How popular isWiley's Finest?

In October 2026, people searched for Wiley's Finest by name about 1,300 times worldwide, about the same as the previous year. These searches made up 0.62% of all global fish oil brand searches, placing Wiley's Finest eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about fish oil brands, Wiley's Finest did not appear in any of the answers.

Search and AI answers in October 2026

Wiley's Finest is the eighth most searched of 8 competitors.

  1. Nordic NaturalsShare of searches 42.9%Mentioned in 3 of 4 AI answers
  2. Seven SeasShare of searches 18%Mentioned in 0 of 4 AI answers
  3. BlackmoresShare of searches 15.7%Mentioned in 0 of 4 AI answers
  4. SwisseShare of searches 10.7%Mentioned in 0 of 4 AI answers
  5. Wiley's FinestShare of searches 0.62%Mentioned in 0 of 4 AI answers

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Top fish oil brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Wiley's Finest did not appear in any of the four answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Nordic Naturals3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Nature Made1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Seven Seas0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Blackmores0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Swisse0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nature's Bounty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Thorne0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Wiley's Finest0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about fish oil brands

4 answers

  • Asked ChatGPT

    “Which fish oil brand should I buy?”

    1. Asked ChatGPT

      “What are the best fish oil brands?”

      1. 1Nordic Naturals
      2. 2Nature Made

    2. Asked ChatGPT

      “What's the best fish oil brand for omega 3 supplement?”

      1. 1Nordic Naturals

    3. Searched Google, AI Overview

      “fish oil supplement”

      Google showed no AI Overview for this search.

    4. Searched Google, AI Overview

      “fish oil capsules”

      1. 1Nordic Naturals

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    How often do people search for Wiley's Finest compared with other fish oil brands worldwide?

    Wiley's Finest against fish oil brands worldwide, by month

    Share of searches by month for Nordic Naturals, Seven Seas, Blackmores, Swisse, Nature Made, Nature's Bounty, Thorne, Wiley's Finest. The figures are in the table below the chart.

    View monthly share of searches table
    MonthNordic NaturalsSeven SeasBlackmoresSwisseNature MadeNature's BountyThorneWiley's Finest
    Nov 202547.1%17.6%11.2%9%6.8%5.1%2.6%0.68%
    Dec 202549.9%16.4%10%8.7%6.6%4.7%2.8%0.88%
    Jan 202650.4%15.5%10.2%8.8%7%4.5%2.8%0.87%
    Feb 202648.2%15.9%9.6%9.1%8.5%4.5%3.1%1%
    Mar 202652.1%14.1%10.5%8.1%6.5%4.4%3.4%0.9%
    Apr 202650.6%16.4%10.6%7.9%6.3%3.9%3.4%0.87%
    May 202646.7%15.9%11.9%9.6%7.1%4.1%3.8%0.83%
    Jun 202646%16.1%11.7%11.5%7%3.8%3.1%0.81%
    Jul 202646.2%16.1%12.2%10.6%7%4.1%3.1%0.66%
    Aug 202643.6%17.2%13.5%10.9%7.7%3.6%2.9%0.63%
    Sep 202644.4%17.5%13.8%11.1%6.4%3.7%2.4%0.64%
    Oct 202642.9%18%15.7%10.7%6.2%3.6%2.4%0.62%

    1. 1.Nordic Naturals

      42.9%

      Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -1.5 points.

    2. 2.Seven Seas

      18%

      Held 2nd. 37.9K estimated branded searches, +6.2% vs prior month. Share +0.4 points.

    3. 3.Blackmores

      15.7%

      Held 3rd. 33K estimated branded searches, +17.8% vs prior month. Share +1.9 points.

    4. 4.Swisse

      10.7%

      Held 4th. 22.5K estimated branded searches, -0.62% vs prior month. Share -0.4 points.

    5. 5.Nature Made

      6.2%

      Held 5th. 13.1K estimated branded searches, +0.46% vs prior month. Share -0.2 points.

    6. 6.Nature's Bounty

      3.6%

      Held 6th. 7.5K estimated branded searches, +0.27% vs prior month. Share -0.1 points.

    7. 7.Thorne

      2.4%

      Held 7th. 5K estimated branded searches, +0.6% vs prior month. Share -0.1 points.

    8. 8.Wiley's Finest

      0.62%

      Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

    Blackmores, Swisse and 2 other brands sell other things too, so only their searches that name this product count here, like “blackmores omega 3”.

    Compare popularity between Wiley's Finest and its closest rivals

    Every comparison with Wiley's Finest

    7 comparisons

    How has branded search demand for Wiley's Finest changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending October 2026, estimated monthly branded searches for Wiley's Finest worldwide held steady at 1.3K.
    • Across the 12 months ending October 2026, Wiley's Finest’s share of searches among fish oil brands worldwide held steady, from 0.68% to 0.62%.

    How did search popularity change for fish oil brands worldwide in October 2026?

    6 changes

    1. In October 2026, Blackmores gained share of searches among fish oil brands worldwide, from 13.8% to 15.7%.

    2. In October 2026, Nordic Naturals lost share of searches among fish oil brands worldwide, from 44.4% to 42.9%.

    3. Seven Seas’ share of searches among fish oil brands worldwide has gained ground for 3 months in a row, from 16.1% to 18% in October 2026.

    4. Thorne’s share of searches among fish oil brands worldwide has lost ground for 3 months in a row, from 3.1% to 2.4% in October 2026.

    5. Estimated monthly branded searches for Swisse worldwide rose 30.2% over 12 measured months, from 17.3K to 22.5K in October 2026.

    6. Estimated monthly branded searches for Nature's Bounty worldwide fell 22.7% over 12 measured months, from 9.7K to 7.5K in October 2026.

    How are Wiley's Finest’s branded searches counted?

    1 search term

    Brandwave collects information about searches that people make online using Wiley's Finest’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

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