Brandwave

Bronzing powder brands:Which are searched most?

In September 2026, Bobbi Brown was the most searched among bronzing powder brands worldwide, with an estimated 246K branded searches and 76.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bobbi Brown76.8%
  2. MAC23.1%
  3. NARS0.05%

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Share of SearchLeaderboard

Compare the bronzing powder brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among bronzing powder brands worldwide, by month

Share of Search by month for Bobbi Brown, MAC. The figures are in the table below the chart.

View monthly share of search table
MonthBobbi BrownMACNARS
Oct 202583.2%16.7%0.07%
Nov 202580.3%19.6%0.09%
Dec 202576.9%23%0.07%
Jan 202683.2%16.7%0.05%
Feb 202676.8%23.1%0.05%
Mar 202680.2%19.7%0.05%
Apr 202676.8%23.1%0.07%
May 202676.8%23.1%0.07%
Jun 202680.2%19.7%0.05%
Jul 202676.8%23.1%0.07%
Aug 202676.8%23.1%0.05%
Sep 202676.8%23.1%0.05%

This month’s ranking, September 2026

  1. 1.Bobbi Brown

    76.8%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.MAC

    23.1%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.NARS

    0.05%

    Held 3rd. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among bronzing powder brands worldwide?

In September 2026, Bobbi Brown was the most searched among bronzing powder brands worldwide, with an estimated 246K branded searches and 76.8% estimated Share of Search within this set. MAC is in 2nd place, 53.7 percentage points behind at 23.1% Share of Search.

Global bronzing powder brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bobbi Brown83.2% → 76.8%83.2%Jan 202676.8%Apr 20261st
MAC16.7% → 23.1%23.1%Feb 202616.7%Oct 20252nd
NARS0.07% → 0.05%0.09%Nov 20250.05%Mar 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Bobbi Brown’s estimated Share of Search among bronzing powder brands worldwide decreased from 83.2% to 76.8%.
  • Across the 12 months ending September 2026, MAC’s estimated Share of Search among bronzing powder brands worldwide increased from 16.7% to 23.1%.
  • Across the 12 months ending September 2026, Bobbi Brown’s estimated Share of Search among bronzing powder brands worldwide peaked at 83.2% in January 2026 and was lowest at 76.8% in April 2026.
  • Across the 12 months ending September 2026, MAC’s estimated Share of Search among bronzing powder brands worldwide peaked at 23.1% in February 2026 and was lowest at 16.7% in October 2025.
  • Across the 12 months ending September 2026, NARS held steady: its estimated Share of Search among bronzing powder brands worldwide moved less than 0.5 percentage points.

How did search popularity change for bronzing powder brands worldwide in September 2026?

  1. Estimated monthly branded searches for NARS worldwide fell 46.9% over 12 measured months, from 320 to 170 in September 2026.

  2. Estimated monthly branded searches for Bobbi Brown worldwide fell 33.2% over 12 measured months, from 368K to 246K in September 2026.

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