How popular isYotpo in search?
In August 2026, there were an estimated 19.8K branded searches for Yotpo worldwide which is down 33.2% over the last 11 months. Yotpo holds 69.3% estimated Share of Search among referral programme platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Yotpo69.3%
Ambassador12.6%
Smile.io7.4%
Talkable5.7%
ReferralCandy4.9%
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Which referral programme platforms compete with Yotpo?
Share of Search by month for Yotpo, Ambassador, Smile.io, Talkable, ReferralCandy. The figures are in the table below the chart.
View monthly share of search table
| Month | Yotpo | Ambassador | Smile.io | Talkable | ReferralCandy |
|---|---|---|---|---|---|
| Oct 2025 | 72.7% | 8.8% | 5.2% | 5.9% | 7.4% |
| Nov 2025 | 71.8% | 8.6% | 6.4% | 5.7% | 7.4% |
| Dec 2025 | 72% | 8.9% | 5.7% | 5.9% | 7.6% |
| Jan 2026 | 70.2% | 10.6% | 6.2% | 5.7% | 7.3% |
| Feb 2026 | 71.7% | 8.7% | 6.3% | 5.7% | 7.5% |
| Mar 2026 | 69.3% | 10.3% | 7.7% | 5.5% | 7.2% |
| Apr 2026 | 76% | 9% | 5.2% | 4.8% | 5% |
| May 2026 | 72.5% | 8.9% | 6.5% | 5.9% | 6.2% |
| Jun 2026 | 72.5% | 10.9% | 5.7% | 5.8% | 5.1% |
| Jul 2026 | 73.3% | 10.9% | 5.7% | 4.9% | 5.1% |
| Aug 2026 | 69.3% | 12.6% | 7.4% | 5.7% | 4.9% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.3% | 19.8K | -18.1% | -3.9 points | |
| 2, held 2nd | 12.6% | 3.6K | 0% | +1.7 points | |
| 3, held 3rd | 7.4% | 2.1K | +12.2% | +1.7 points | |
| 4, moved from 5th to 4th | 5.7% | 1.6K | 0% | +0.8 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 4.9% | 1.4K | -17.2% | -0.2 pointsmoved from 4th to 5th |
1.
Yotpo69.3%
Held 1st. 19.8K estimated branded searches, -18.1% vs prior month. Share -3.9 points.
12.6%
Held 2nd. 3.6K estimated branded searches, 0% vs prior month. Share +1.7 points.
3.
Smile.io7.4%
Held 3rd. 2.1K estimated branded searches, +12.2% vs prior month. Share +1.7 points.
4.
Talkable5.7%
Moved from 5th to 4th. 1.6K estimated branded searches, 0% vs prior month. Share +0.8 points.
4.9%
Moved from 4th to 5th. 1.4K estimated branded searches, -17.2% vs prior month. Share -0.2 points.
Compare search popularity between Yotpo and its closest rivals
Every comparison with Yotpo
21 comparisons
- Judge.me vs Yotpo
- Birdeye vs Yotpo
- Trustpilot vs Yotpo
- Bazaarvoice vs Yotpo
- Okendo vs Yotpo
- Reviews.io vs Yotpo
- Marsello vs Yotpo
- Ambassador vs Yotpo
- Junip vs Yotpo
- LoyaltyLion vs Yotpo
- Punchh vs Yotpo
- Smile.io vs Yotpo
- Loox vs Yotpo
- ReviewTrackers vs Yotpo
- Talkable vs Yotpo
- Antavo vs Yotpo
- ReferralCandy vs Yotpo
- Podium vs Yotpo
- Stamped vs Yotpo
- Annex Cloud vs Yotpo
- Rivo vs Yotpo
How has branded search demand for Yotpo changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Yotpo worldwide fell from 29.6K to 19.8K.
- Across the 11 months ending August 2026, Yotpo’s estimated Share of Search among referral programme platforms worldwide decreased from 72.7% to 69.3%.
- Across the 11 months ending August 2026, Yotpo’s estimated Share of Search among referral programme platforms worldwide peaked at 76% in April 2026 and was lowest at 69.3% in March 2026.
How did search popularity change for referral programme platforms worldwide in August 2026?
5 changes

In August 2026, Talkable overtook ReferralCandy to rank 4th among referral programme platforms worldwide, at 5.7%.

In August 2026, Ambassador gained estimated Share of Search among referral programme platforms worldwide, from 10.9% to 12.6%.

In August 2026, Smile.io gained estimated Share of Search among referral programme platforms worldwide, from 5.7% to 7.4%.

In August 2026, Yotpo lost estimated Share of Search among referral programme platforms worldwide, from 73.3% to 69.3%.

Estimated monthly branded searches for ReferralCandy worldwide fell 53.3% over 11 measured months, from 3K to 1.4K in August 2026.
Where does Yotpo compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Reviews management platforms | 3rd of 6 | 0.7% | Show ranking |
| Review collection platforms | 3rd of 5 | 0.71% | Show ranking |
| Ecommerce product review platforms | 2nd of 5 | 34.3% | Show ranking |
| UGC commerce platforms | 1st of 5 | 38.3% | Show ranking |
| Ecommerce loyalty platforms | 1st of 5 | 68.4% | Show ranking |
| Referral programme platforms | 1st of 5 | 69.3% | Shown above |
| Loyalty programme platforms | 1st of 5 | 70.4% | Show ranking |
| Loyalty program software | 1st of 6 | 72.1% | Show ranking |
How is Yotpo measured?
Brandwave collects information about searches that people make online using Yotpo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- yotpo
- yotpo product reviews
- yotpo reviews
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Is Yotpo your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.