How popular isYamaha Guitars in search?
In September 2026, there were an estimated 110K branded searches for Yamaha Guitars worldwide which is up 21.5% over the last 12 months. Yamaha Guitars holds 28.3% estimated Share of Search among acoustic guitars worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Epiphone28.3%Yamaha Guitars28.3%
Martin19.1%
Taylor Guitars19.1%
Seagull3.1%- Gibson2.1%
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Which acoustic guitars compete with Yamaha Guitars?
Share of Search by month for Epiphone, Yamaha Guitars, Martin, Taylor Guitars, Seagull, Gibson. The figures are in the table below the chart.
View monthly share of search table
| Month | Epiphone | Yamaha Guitars | Martin | Taylor Guitars | Seagull | Gibson |
|---|---|---|---|---|---|---|
| Oct 2025 | 32.9% | 22.1% | 22.1% | 18.1% | 2.4% | 2.4% |
| Nov 2025 | 30.1% | 24.6% | 20.2% | 20.2% | 2.7% | 2.2% |
| Dec 2025 | 30.1% | 24.6% | 20.2% | 20.2% | 2.7% | 2.2% |
| Jan 2026 | 33.2% | 22.1% | 22.1% | 18.2% | 2.4% | 2% |
| Feb 2026 | 34.1% | 22.9% | 18.7% | 18.7% | 3.1% | 2.5% |
| Mar 2026 | 34.1% | 22.9% | 18.7% | 18.7% | 3.1% | 2.5% |
| Apr 2026 | 34.3% | 23% | 18.8% | 18.8% | 2.5% | 2.5% |
| May 2026 | 34.3% | 23% | 18.8% | 18.8% | 2.5% | 2.5% |
| Jun 2026 | 32.4% | 26.7% | 17.8% | 17.8% | 2.9% | 2.4% |
| Jul 2026 | 30% | 24.7% | 20.2% | 20.2% | 2.7% | 2.2% |
| Aug 2026 | 28.3% | 28.3% | 19.1% | 19.1% | 3.1% | 2.1% |
| Sep 2026 | 28.3% | 28.3% | 19.1% | 19.1% | 3.1% | 2.1% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 28.3% | 110K | 0% | 0 points | |
| 2, held 2nd | 28.3% | 110K | 0% | 0 points | |
| 3, held 3rd | 19.1% | 74K | 0% | 0 points | |
| 4, held 4th | 19.1% | 74K | 0% | 0 points | |
| 5, held 5th | 3.1% | 12.1K | 0% | 0 points | |
| 6, held 6th | 2.1% | 8.1K | 0% | 0 points |
1.
Epiphone28.3%
Held 1st. 110K estimated branded searches, 0% vs prior month. Share 0 points.
28.3%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share 0 points.
3.
19.1%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share 0 points.
19.1%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Seagull3.1%
Held 5th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Gibson2.1%
Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Yamaha Guitars and its closest rivals
- Yamaha Guitars vs Epiphone: compare search popularity
- Yamaha Guitars vs Taylor Guitars: compare search popularity
- Yamaha Guitars vs Seagull: compare search popularity
- Yamaha Guitars vs Gibson: compare search popularity
- Compare Yamaha Guitars with any brand
Every comparison with Yamaha Guitars
7 comparisons
How has branded search demand for Yamaha Guitars changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Yamaha Guitars worldwide rose from 90.5K to 110K.
- Across the 12 months ending September 2026, Yamaha Guitars’ estimated Share of Search among acoustic guitars worldwide increased from 22.1% to 28.3%.
- Across the 12 months ending September 2026, Yamaha Guitars’ estimated Share of Search among acoustic guitars worldwide peaked at 28.3% in August 2026 and was lowest at 22.1% in October 2025.
- Across the 12 months ending September 2026, Yamaha Guitars rose from 3rd to 2nd among acoustic guitars worldwide.
How did search popularity change for acoustic guitars worldwide in September 2026?
5 changes
Estimated monthly branded searches for Seagull worldwide rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.
Estimated monthly branded searches for Yamaha Guitars worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.
Estimated monthly branded searches for Epiphone worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.
Estimated monthly branded searches for Martin worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.
Estimated monthly branded searches for Gibson worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
Where does Yamaha Guitars compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Guitar brands | 4th of 6 | 8.2% | Show ranking |
| Acoustic guitars | 2nd of 6 | 28.3% | Shown above |
How is Yamaha Guitars measured?
Brandwave collects information about searches that people make online using Yamaha Guitars’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- yamaha guitars
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