How popular isVeeam in search?
In September 2026, there were an estimated 113K branded searches for Veeam worldwide which is down 21.2% over the last 12 months. Veeam holds 38.4% estimated Share of Search among backup and recovery brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which backup and recovery brands compete with Veeam?
Share of Search by month for Veeam, Acronis, Rubrik. The figures are in the table below the chart.
View monthly share of search table
| Month | Veeam | Acronis | Rubrik |
|---|---|---|---|
| Oct 2025 | 41.6% | 32% | 26.3% |
| Nov 2025 | 39.4% | 30.3% | 30.3% |
| Dec 2025 | 44.3% | 27.9% | 27.9% |
| Jan 2026 | 39.4% | 30.3% | 30.3% |
| Feb 2026 | 46.6% | 24% | 29.4% |
| Mar 2026 | 49.2% | 25.4% | 25.4% |
| Apr 2026 | 48.8% | 20.5% | 30.7% |
| May 2026 | 44.6% | 19.6% | 35.8% |
| Jun 2026 | 43.8% | 22.5% | 33.7% |
| Jul 2026 | 41.7% | 26.2% | 32.1% |
| Aug 2026 | 38.9% | 24.5% | 36.6% |
| Sep 2026 | 38.4% | 30.8% | 30.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.4% | 113K | +17.2% | -0.5 points | |
| 2, moved from 3rd to 2nd | 30.8% | 90.5K | +49.6% | +6.3 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 30.8% | 90.5K | 0% | -5.8 pointsmoved from 2nd to 3rd |
1.
Veeam38.4%
Held 1st. 113K estimated branded searches, +17.2% vs prior month. Share -0.5 points.
2.
Acronis30.8%
Moved from 3rd to 2nd. 90.5K estimated branded searches, +49.6% vs prior month. Share +6.3 points.
3.
Rubrik30.8%
Moved from 2nd to 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -5.8 points.
Compare search popularity between Veeam and its closest rivals
Every comparison with Veeam
8 comparisons
How has branded search demand for Veeam changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Veeam worldwide fell from 143K to 113K.
- Across the 12 months ending September 2026, Veeam’s estimated Share of Search among backup and recovery brands worldwide decreased from 41.6% to 38.4%.
- Across the 12 months ending September 2026, Veeam’s estimated Share of Search among backup and recovery brands worldwide peaked at 49.2% in March 2026 and was lowest at 38.4% in September 2026.
How did search popularity change for backup and recovery brands worldwide in September 2026?
3 changes
In September 2026, Acronis overtook Rubrik to rank 2nd among backup and recovery brands worldwide, with 30.8% estimated Share of Search.
In September 2026, Rubrik lost estimated Share of Search among backup and recovery brands worldwide, from 36.6% to 30.8%.
In September 2026, Veeam lost estimated Share of Search among backup and recovery brands worldwide, from 38.9% to 38.4%.
Where does Veeam compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Backup software | 2nd of 6 | 29.8% | Show ranking |
| Backup and recovery brands | 1st of 3 | 38.4% | Shown above |
| Disaster recovery platforms | 1st of 5 | 41.4% | Show ranking |
How is Veeam measured?
Brandwave collects information about searches that people make online using Veeam’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- veeam
- veeam backup
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Is Veeam your brand?
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