Brandwave

How popular isVeeam in search?

In August 2026, there were an estimated 74K branded searches for Veeam worldwide which is down 32.7% over the last 11 months. Veeam holds 31.7% estimated Share of Search among disaster recovery platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Rubrik38.7%
  2. Veeam31.7%
  3. Cohesity17.3%
  4. Datto9.5%
  5. Zerto2.8%
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Which disaster recovery platforms compete with Veeam?

Veeam against disaster recovery platforms worldwide, by month

Share of Search by month for Rubrik, Veeam, Cohesity, Datto, Zerto. The figures are in the table below the chart.

View monthly share of search table
MonthRubrikVeeamCohesityDattoZerto
Oct 202532.8%39.8%14.7%9.8%2.9%
Nov 202535.9%35.9%16.1%8.8%3.2%
Dec 202532.7%40%14.6%9.8%2.9%
Jan 202637%37%13.5%9.1%3.3%
Feb 202637%37%13.5%9.1%3.3%
Mar 202632.8%39.8%14.7%9.8%2.9%
Apr 202636.2%36.2%16.2%8.9%2.6%
May 202637.3%37.3%13.6%9.1%2.7%
Jun 202637%37%13.5%9.1%3.3%
Jul 202635.3%35.3%15.8%10.6%3.1%
Aug 202638.7%31.7%17.3%9.5%2.8%
Sep 2026—————
  1. 1.Rubrik

    38.7%

    Held 1st. 90.5K estimated branded searches, +22.3% vs prior month. Share +3.5 points.

  2. 2.Veeam

    31.7%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -3.6 points.

  3. 3.Cohesity

    17.3%

    Held 3rd. 40.5K estimated branded searches, +22.4% vs prior month. Share +1.6 points.

  4. 4.Datto

    9.5%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -1.1 points.

  5. 5.Zerto

    2.8%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare search popularity between Veeam and its closest rivals

How has branded search demand for Veeam changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Veeam worldwide fell from 110K to 74K.
  • Across the 11 months ending August 2026, Veeam’s estimated Share of Search among disaster recovery platforms worldwide decreased from 39.8% to 31.7%.
  • Across the 11 months ending August 2026, Veeam’s estimated Share of Search among disaster recovery platforms worldwide peaked at 40% in December 2025 and was lowest at 31.7% in August 2026.
  • Across the 11 months ending August 2026, Veeam fell from 1st to 2nd among disaster recovery platforms worldwide.

How did search popularity change for disaster recovery platforms worldwide in August 2026?

  1. In August 2026, Rubrik gained estimated Share of Search among disaster recovery platforms worldwide, from 35.3% to 38.7%.

  2. In August 2026, Cohesity gained estimated Share of Search among disaster recovery platforms worldwide, from 15.8% to 17.3%.

  3. In August 2026, Veeam lost estimated Share of Search among disaster recovery platforms worldwide, from 35.3% to 31.7%.

  4. In August 2026, Datto lost estimated Share of Search among disaster recovery platforms worldwide, from 10.6% to 9.5%.

  5. Estimated monthly branded searches for Zerto worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.

Where does Veeam compete?

Veeam is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Backup software2nd of 521.9%Show ranking
Disaster recovery platforms2nd of 531.7%Shown above

How is Veeam measured?

Brandwave collects information about searches that people make online using Veeam’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • veeam

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How the Brand Demand Index is measured

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Is Veeam your brand?

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