Brandwave

How popular isCarbonite in search?

In August 2026, there were an estimated 50.3K branded searches for Carbonite worldwide which held steady over the last 11 months. Carbonite holds 14.9% estimated Share of Search among backup software worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Backblaze39.8%
  2. Veeam21.9%
  3. Acronis18.3%
  4. Carbonite14.9%
  5. Druva5.1%
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Which backup software compete with Carbonite?

Carbonite against backup software worldwide, by month

Share of Search by month for Backblaze, Veeam, Acronis, Carbonite, Druva. The figures are in the table below the chart.

View monthly share of search table
MonthBackblazeVeeamAcronisCarboniteDruva
Oct 202528.5%27.2%27.8%12.5%4.1%
Nov 202531.5%24.8%25.4%13.8%4.6%
Dec 202533.3%26.1%22%14.6%4.1%
Jan 202632.6%24.4%25%13.5%4.5%
Feb 202631%30.7%21.2%11.5%5.7%
Mar 202628.7%32.1%22.2%12.1%4.9%
Apr 202632.3%31.8%18.1%11.9%5.9%
May 202633.6%30.1%17%13.7%5.6%
Jun 202637.5%25.8%17.7%14.3%4.8%
Jul 202636.7%24.1%20.2%13.4%5.6%
Aug 202639.8%21.9%18.3%14.9%5.1%
Sep 2026—————
  1. 1.Backblaze

    39.8%

    Held 1st. 135K estimated branded searches, +19.2% vs prior month. Share +3.1 points.

  2. 2.Veeam

    21.9%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -2.2 points.

  3. 3.Acronis

    18.3%

    Held 3rd. 61.9K estimated branded searches, -0.24% vs prior month. Share -1.9 points.

  4. 4.Carbonite

    14.9%

    Held 4th. 50.3K estimated branded searches, +22% vs prior month. Share +1.5 points.

  5. 5.Druva

    5.1%

    Held 5th. 17.3K estimated branded searches, 0% vs prior month. Share -0.5 points.

Compare search popularity between Carbonite and its closest rivals

How has branded search demand for Carbonite changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Carbonite worldwide held steady, from 50.5K to 50.3K.
  • Across the 11 months ending August 2026, Carbonite’s estimated Share of Search among backup software worldwide increased from 12.5% to 14.9%.
  • Across the 11 months ending August 2026, Carbonite’s estimated Share of Search among backup software worldwide peaked at 14.9% in August 2026 and was lowest at 11.5% in February 2026.

How did search popularity change for backup software worldwide in August 2026?

  1. In August 2026, Backblaze gained estimated Share of Search among backup software worldwide, from 36.7% to 39.8%.

  2. In August 2026, Carbonite gained estimated Share of Search among backup software worldwide, from 13.4% to 14.9%.

  3. In August 2026, Veeam lost estimated Share of Search among backup software worldwide, from 24.1% to 21.9%.

  4. In August 2026, Acronis lost estimated Share of Search among backup software worldwide, from 20.2% to 18.3%.

  5. In August 2026, Druva lost estimated Share of Search among backup software worldwide, from 5.6% to 5.1%.

Where does Carbonite compete?

Carbonite is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Backup software4th of 514.9%Shown above
Cloud backup services3rd of 519.4%Show ranking
Cloud migration platforms1st of 590.5%Show ranking

How is Carbonite measured?

Brandwave collects information about searches that people make online using Carbonite’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • carbonite
  • carbonite app
  • carbonite cloud backup
  • carbonite com
  • carbonite software

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How the Brand Demand Index is measured

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Is Carbonite your brand?

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