Brandwave

How popular isTrading 212 in search?

In August 2026, there were an estimated 652K branded searches for Trading 212 worldwide which is down 31.9% over the last 11 months. Trading 212 holds 12.4% estimated Share of Search among retail investing and trading apps worldwide and is ranked 3rd of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Robinhood39.1%
  2. Trade Republic23.3%
  3. Trading 21212.4%
  4. Wealthsimple10%
  5. eToro9.1%
  6. Webull5.3%
  7. Freetrade0.62%
  8. Public0.2%
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Which retail investing and trading apps compete with Trading 212?

Trading 212 against retail investing and trading apps worldwide, by month

Share of Search by month for Robinhood, Trade Republic, Trading 212, Wealthsimple, eToro, Webull. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodTrade RepublicTrading 212WealthsimpleeToroWebullFreetradePublic
Oct 202537.7%15.8%14.9%9.5%13.5%7.6%0.87%0.2%
Nov 202542.7%14.8%14%8.9%12.5%6%0.81%0.21%
Dec 202538.7%19.7%12.8%9.8%11.4%6.6%0.75%0.25%
Jan 202632.5%19.7%15.6%10.4%13.8%6.6%1.1%0.21%
Feb 202634.2%17.1%13.6%16.2%12%5.7%0.98%0.2%
Mar 202630.3%14.9%14.8%23.4%10.5%5%0.85%0.2%
Apr 202631.9%15.9%13.1%23.4%9.2%5.3%0.89%0.23%
May 202632.4%22.7%14.7%12.2%10.7%6.2%0.85%0.22%
Jun 202635.1%25%13.2%10.7%9.6%5.6%0.65%0.2%
Jul 202635.4%24.7%13%10.7%9.7%5.7%0.54%0.2%
Aug 202639.1%23.3%12.4%10%9.1%5.3%0.62%0.2%
Sep 2026————————
  1. 1.Robinhood

    39.1%

    held 1st · 2.1M estimated branded searches · +16.9% vs prior month · +3.7 points

  2. held 2nd · 1.2M estimated branded searches · +<0.01% vs prior month · -1.4 points

  3. held 3rd · 652K estimated branded searches · +0.65% vs prior month · -0.7 points

  4. held 4th · 529K estimated branded searches · -0.47% vs prior month · -0.6 points

  5. 5.eToro

    9.1%

    held 5th · 480K estimated branded searches · -0.97% vs prior month · -0.6 points

  6. 6.Webull

    5.3%

    held 6th · 279K estimated branded searches · -2.1% vs prior month · -0.4 points

  7. 7.Freetrade

    0.62%

    held 7th · 32.7K estimated branded searches · +21.6% vs prior month · +0.1 points

  8. 8.Public

    0.2%

    held 8th · 10.7K estimated branded searches · +9.5% vs prior month · 0 points

Compare search popularity between Trading 212 and its closest rivals

How has branded search demand for Trading 212 changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Trading 212 worldwide fell from 956K to 652K.
  • Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among retail investing and trading apps worldwide decreased from 14.9% to 12.4%.
  • Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among retail investing and trading apps worldwide peaked at 15.6% in January 2026 and was lowest at 12.4% in August 2026.

How did search popularity change for retail investing and trading apps worldwide in August 2026?

  1. In August 2026, Robinhood gained estimated Share of Search among retail investing and trading apps worldwide, from 35.4% to 39.1%.

  2. In August 2026, Trade Republic lost estimated Share of Search among retail investing and trading apps worldwide, from 24.7% to 23.3%.

  3. In August 2026, Trading 212 lost estimated Share of Search among retail investing and trading apps worldwide, from 13% to 12.4%.

  4. In August 2026, Wealthsimple lost estimated Share of Search among retail investing and trading apps worldwide, from 10.7% to 10%.

  5. In August 2026, eToro lost estimated Share of Search among retail investing and trading apps worldwide, from 9.7% to 9.1%.

  6. Estimated monthly branded searches for Webull worldwide fell 43.1% over 11 measured months, from 490K to 279K in August 2026.

How is Trading 212 measured?

Brandwave collects information about searches that people make online using Trading 212’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

25 branded search terms

  • demo trading212
  • Trading 212
  • trading 212 account
  • trading 212 app
  • trading 212 card
  • trading 212 cash isa
  • trading 212 cfd
  • trading 212 charges
  • trading 212 charts
  • trading 212 com
  • trading 212 demo
  • trading 212 download
  • trading 212 fees
  • trading 212 forex
  • trading 212 invest
  • trading 212 isa
  • trading 212 stocks and shares isa
  • trading 212 trading fees
  • trading 212uk
  • trading on trading 212
  • trading212
  • trading212 app
  • trading212 com
  • trading212 isa
  • trading212uk

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How the Brand Demand Index is measured

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