Brandwave

Interactive Brokers vs Trading 212:Which is more popular by branded search?

In August 2026, Interactive Brokers had more branded searches than Trading 212 among online trading platforms worldwide. Interactive Brokers was estimated to have 673K branded searches compared to Trading 212’s 652K, and held a 16.2% Share of Search versus Trading 212’s 15.7%. These are worldwide searches for English-language branded terms.

Share of Search among online trading platforms worldwide in August 2026Which is more popular in search, Interactive Brokers or Trading 212?
Interactive Brokers16.2%673K searches
vs
Trading 21215.7%652K searches

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Which is more popular in search, Interactive Brokers or Trading 212?

Compare the online trading platforms businesses choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Interactive Brokers and Trading 212 among online trading platforms worldwide, by month

Share of Search by month for Interactive Brokers, Trading 212. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodInteractive BrokersTrading 212eToroWebullPlus500
Oct 202543.5%14.8%17.2%15.6%8.8%0.04%
Nov 202549%13.7%16%14.4%6.8%0.04%
Dec 202546.8%15.9%15.4%13.8%8%0.06%
Jan 202639.8%16.1%19.1%16.9%8%0.07%
Feb 202644.5%14.8%17.6%15.6%7.4%0.06%
Mar 202642.9%14.1%21%14.9%7%0.08%
Apr 202645.5%15.1%18.7%13.2%7.6%0.05%
May 202640.9%19.1%18.5%13.5%7.9%0.06%
Jun 202647%14.9%17.7%12.8%7.5%0.05%
Jul 202645.7%17.5%16.8%12.6%7.4%0.06%
Aug 202649.7%16.2%15.7%11.6%6.7%0.07%
Sep 2026——————

How has the Interactive Brokers and Trading 212 comparison changed over the last 12 months?

  • The lead changed hands 5 times in the 11 months ending August 2026: Interactive Brokers took it in December 2025, Trading 212 took it in January 2026, Interactive Brokers took it in May 2026, Trading 212 took it in June 2026, Interactive Brokers took it in July 2026.
  • Across the 11 months ending August 2026, Interactive Brokers’ estimated Share of Search among online trading platforms worldwide moved from 14.8% to 16.2%, and its estimated monthly branded searches moved from 823K to 673K.
  • Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among online trading platforms worldwide moved from 17.2% to 15.7%, and its estimated monthly branded searches moved from 956K to 652K.

How did search popularity change for online trading platforms worldwide in August 2026?

  1. In August 2026, Interactive Brokers lost estimated Share of Search among online trading platforms worldwide, from 17.5% to 16.2%.

  2. In August 2026, Trading 212 lost estimated Share of Search among online trading platforms worldwide, from 16.8% to 15.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Interactive Brokers’ and Trading 212’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Interactive Brokers

1 branded search term

  • interactive brokers

Trading 212

25 branded search terms

  • demo trading212
  • trading 212
  • trading 212 account
  • trading 212 app
  • trading 212 card
  • trading 212 cash isa
  • trading 212 cfd
  • trading 212 charges
  • trading 212 charts
  • trading 212 com
  • trading 212 demo
  • trading 212 download
  • trading 212 fees
  • trading 212 forex
  • trading 212 invest
  • trading 212 isa
  • trading 212 stocks and shares isa
  • trading 212 trading fees
  • trading 212uk
  • trading on trading 212
  • trading212
  • trading212 app
  • trading212 com
  • trading212 isa
  • trading212uk

How the Brand Demand Index is measured

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