Brandwave

How popular isTracksuit in search?

In September 2026, there were an estimated 1.1K branded searches for Tracksuit worldwide which is up 16.7% over the last 12 months. Tracksuit holds 0.27% estimated Share of Search among brand tracking platforms worldwide and is ranked 5th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. YouGov62.9%
  2. Kantar23.2%
  3. Brandwatch12.7%
  4. quantilope0.61%
  5. Tracksuit0.27%
  6. YouGov BrandIndex0.23%
  7. Attest0.05%
  8. Latana<0.01%
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Which brand tracking platforms compete with Tracksuit?

Tracksuit against brand tracking platforms worldwide, by month

Share of Search by month for YouGov, Kantar, Brandwatch, Tracksuit. The figures are in the table below the chart.

View monthly share of search table
MonthYouGovKantarBrandwatchquantilopeTracksuitYouGov BrandIndexAttestLatana
Oct 202554.9%30.2%13.7%0.8%0.2%0.16%0.06%<0.01%
Nov 202558.2%26%14.4%0.85%0.26%0.17%0.06%<0.01%
Dec 202558.1%26.1%14.5%0.84%0.25%0.14%0.07%<0.01%
Jan 202662.7%23.1%12.8%0.92%0.23%0.18%0.08%<0.01%
Feb 202658%26.1%14.6%0.84%0.26%0.21%0.08%0.01%
Mar 202658%26%14.5%0.85%0.22%0.38%0.06%0.01%
Apr 202659.8%26.8%12.2%0.71%0.23%0.21%0.05%0.02%
May 202659.9%26.8%12.3%0.58%0.22%0.21%0.05%0.02%
Jun 202658.1%26.2%14.4%0.69%0.31%0.21%0.07%0.01%
Jul 202664.4%23.7%10.7%0.63%0.31%0.19%0.05%0.01%
Aug 202659.7%26.9%12.1%0.71%0.33%0.21%0.06%0.01%
Sep 202662.9%23.2%12.7%0.61%0.27%0.23%0.05%<0.01%
  1. 1.YouGov

    62.9%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share +3.3 points.

  2. 2.Kantar

    23.2%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -3.7 points.

  3. 3.Brandwatch

    12.7%

    Held 3rd. 49.8K estimated branded searches, +21.8% vs prior month. Share +0.6 points.

  4. 4.quantilope

    0.61%

    Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Tracksuit

    0.27%

    Held 5th. 1.1K estimated branded searches, -4.5% vs prior month. Share -0.1 points.

  6. Held 6th. 880 estimated branded searches, +22.2% vs prior month. Share 0 points.

  7. 7.Attest

    0.05%

    Held 7th. 180 estimated branded searches, -10% vs prior month. Share 0 points.

  8. 8.Latana

    <0.01%

    Held 8th. 30 estimated branded searches, -40% vs prior month. Share 0 points.

Compare search popularity between Tracksuit and its closest rivals

How has branded search demand for Tracksuit changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Tracksuit worldwide rose from 900 to 1.1K.
  • Across the 12 months ending September 2026, Tracksuit’s estimated Share of Search among brand tracking platforms worldwide held steady, from 0.2% to 0.27%.

How did search popularity change for brand tracking platforms worldwide in September 2026?

  1. In September 2026, YouGov gained estimated Share of Search among brand tracking platforms worldwide, from 59.7% to 62.9%.

  2. In September 2026, Brandwatch gained estimated Share of Search among brand tracking platforms worldwide, from 12.1% to 12.7%.

  3. In September 2026, Kantar lost estimated Share of Search among brand tracking platforms worldwide, from 26.9% to 23.2%.

  4. Estimated monthly branded searches for YouGov BrandIndex worldwide rose 22.2% over 12 measured months, from 720 to 880 in September 2026.

  5. Estimated monthly branded searches for Tracksuit worldwide rose 16.7% over 12 measured months, from 900 to 1.1K in September 2026.

  6. Estimated monthly branded searches for quantilope worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

How is Tracksuit measured?

Brandwave collects information about searches that people make online using Tracksuit’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • gotracksuit
  • tracksuit brand health
  • tracksuit brand tracking

Do you work for Tracksuit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Tracksuit your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.