How popular isTom Chambers in search?
In August 2026, there were an estimated 18.1K branded searches for Tom Chambers worldwide which is down 33.2% over the last 11 months. Tom Chambers holds 9.9% estimated Share of Search among insect hotel brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Thompson & Morgan53.9%RSPB32.9%
- Tom Chambers9.9%
Wildlife World2.6%
Gardman0.48%Jacobi Jayne0.26%
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Which insect hotel brands compete with Tom Chambers?
Share of Search by month for Thompson & Morgan, RSPB, Tom Chambers, Wildlife World. The figures are in the table below the chart.
View monthly share of search table
| Month | Thompson & Morgan | RSPB | Tom Chambers | Wildlife World | Gardman | Jacobi Jayne |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.2% | 34.5% | 15.5% | 2.7% | 0.57% | 0.41% |
| Nov 2025 | 36.6% | 40.9% | 18.3% | 3.2% | 0.55% | 0.49% |
| Dec 2025 | 41% | 37.5% | 16.8% | 3.6% | 0.62% | 0.54% |
| Jan 2026 | 42.7% | 39% | 14.3% | 3.1% | 0.43% | 0.43% |
| Feb 2026 | 60.8% | 24.9% | 11.2% | 2.4% | 0.41% | 0.36% |
| Mar 2026 | 73.8% | 16.5% | 7.4% | 1.6% | 0.36% | 0.24% |
| Apr 2026 | 69.3% | 23.2% | 5.7% | 1.2% | 0.41% | 0.18% |
| May 2026 | 65.6% | 27% | 5.4% | 1.4% | 0.39% | 0.26% |
| Jun 2026 | 54.3% | 33.2% | 10% | 1.7% | 0.45% | 0.32% |
| Jul 2026 | 53.8% | 32.9% | 9.9% | 2.6% | 0.48% | 0.32% |
| Aug 2026 | 53.9% | 32.9% | 9.9% | 2.6% | 0.48% | 0.26% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.9% | 99K | 0% | 0 points | |
| 2, held 2nd | 32.9% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 9.9% | 18.1K | 0% | 0 points | |
| 4, held 4th | 2.6% | 4.8K | 0% | 0 points | |
| 5, held 5th | 0.48% | 880 | 0% | 0 points | |
| 6, held 6th | 0.26% | 480 | -18.6% | -0.1 points |
53.9%
Held 1st. 99K estimated branded searches, 0% vs prior month. Share 0 points.
2.
RSPB
32.9%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
9.9%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
2.6%
Held 4th. 4.8K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Gardman0.48%
Held 5th. 880 estimated branded searches, 0% vs prior month. Share 0 points.
0.26%
Held 6th. 480 estimated branded searches, -18.6% vs prior month. Share -0.1 points.
Compare search popularity between Tom Chambers and its closest rivals
Tom Chambers vs Thompson & Morgan: compare search popularityTom Chambers vs RSPB: compare search popularity
Tom Chambers vs Wildlife World: compare search popularity
Tom Chambers vs Gardman: compare search popularityTom Chambers vs Jacobi Jayne: compare search popularity
- Compare Tom Chambers with any brand
Every comparison with Tom Chambers
11 comparisons
How has branded search demand for Tom Chambers changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tom Chambers worldwide fell from 27.1K to 18.1K.
- Across the 11 months ending August 2026, Tom Chambers’ estimated Share of Search among insect hotel brands worldwide decreased from 15.5% to 9.9%.
- Across the 11 months ending August 2026, Tom Chambers’ estimated Share of Search among insect hotel brands worldwide peaked at 18.3% in November 2025 and was lowest at 5.4% in May 2026.
How did search popularity change for insect hotel brands worldwide in August 2026?
5 changes

Wildlife World’s estimated Share of Search among insect hotel brands worldwide has gained ground for 3 months in a row, from 1.4% to 2.6% in August 2026.

Estimated monthly branded searches for Thompson & Morgan worldwide rose 22.2% over 11 measured months, from 81K to 99K in August 2026.
Estimated monthly branded searches for Jacobi Jayne worldwide fell 33.3% over 11 measured months, from 720 to 480 in August 2026.
Estimated monthly branded searches for Tom Chambers worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

Estimated monthly branded searches for Gardman worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.
Where does Tom Chambers compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Plant support brands | 2nd of 6 | 6.4% | Show ranking |
| Insect hotel brands | 3rd of 6 | 9.9% | Shown above |
| Nesting box brands | 3rd of 6 | 9.9% | Show ranking |
| Bird table brands | 3rd of 6 | 12.5% | Show ranking |
| Plant cane brands | 2nd of 6 | 12.9% | Show ranking |
How is Tom Chambers measured?
Brandwave collects information about searches that people make online using Tom Chambers’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- tom chambers
- tom chambers bird
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