Brandwave

Insect hotel brands:Which are searched most?

In August 2026, Thompson & Morgan was the most searched among insect hotel brands worldwide, with an estimated 99K branded searches and 53.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thompson & Morgan53.9%
  2. RSPB32.9%
  3. Tom Chambers9.9%
  4. Wildlife World2.6%
  5. Gardman0.48%
  6. Jacobi Jayne0.26%

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Share of SearchLeaderboard

Compare the insect hotel brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among insect hotel brands worldwide, by month

Share of Search by month for Thompson & Morgan, RSPB, Tom Chambers, Wildlife World. The figures are in the table below the chart.

View monthly share of search table
MonthThompson & MorganRSPBTom ChambersWildlife WorldGardmanJacobi Jayne
Oct 202546.2%34.5%15.5%2.7%0.57%0.41%
Nov 202536.6%40.9%18.3%3.2%0.55%0.49%
Dec 202541%37.5%16.8%3.6%0.62%0.54%
Jan 202642.7%39%14.3%3.1%0.43%0.43%
Feb 202660.8%24.9%11.2%2.4%0.41%0.36%
Mar 202673.8%16.5%7.4%1.6%0.36%0.24%
Apr 202669.3%23.2%5.7%1.2%0.41%0.18%
May 202665.6%27%5.4%1.4%0.39%0.26%
Jun 202654.3%33.2%10%1.7%0.45%0.32%
Jul 202653.8%32.9%9.9%2.6%0.48%0.32%
Aug 202653.9%32.9%9.9%2.6%0.48%0.26%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Thompson & Morgan

    53.9%

    Held 1st. 99K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.RSPB

    32.9%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Tom Chambers

    9.9%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Wildlife World

    2.6%

    Held 4th. 4.8K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Gardman

    0.48%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Jacobi Jayne

    0.26%

    Held 6th. 480 estimated branded searches, -18.6% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among insect hotel brands worldwide?

In August 2026, Thompson & Morgan was the most searched among insect hotel brands worldwide, with an estimated 99K branded searches and 53.9% estimated Share of Search within this set. RSPB is in 2nd place, 20.9 percentage points behind at 32.9% Share of Search.

Global insect hotel brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Thompson & Morgan46.2% → 53.9%73.8%Mar 202636.6%Nov 20251st
RSPB34.5% → 32.9%40.9%Nov 202516.5%Mar 20262nd
Tom Chambers15.5% → 9.9%18.3%Nov 20255.4%May 20263rd
Wildlife World2.7% → 2.6%3.6%Dec 20251.2%Apr 20264th
Gardman0.57% → 0.48%0.62%Dec 20250.36%Mar 20265th
Jacobi Jayne0.41% → 0.26%0.54%Dec 20250.18%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Thompson & Morgan’s estimated Share of Search among insect hotel brands worldwide increased from 46.2% to 53.9%.
  • Across the 11 months ending August 2026, RSPB’s estimated Share of Search among insect hotel brands worldwide decreased from 34.5% to 32.9%.
  • Across the 11 months ending August 2026, Tom Chambers’ estimated Share of Search among insect hotel brands worldwide decreased from 15.5% to 9.9%.
  • Across the 11 months ending August 2026, Thompson & Morgan’s estimated Share of Search among insect hotel brands worldwide peaked at 73.8% in March 2026 and was lowest at 36.6% in November 2025.
  • Across the 11 months ending August 2026, RSPB’s estimated Share of Search among insect hotel brands worldwide peaked at 40.9% in November 2025 and was lowest at 16.5% in March 2026.
  • Across the 11 months ending August 2026, Tom Chambers’ estimated Share of Search among insect hotel brands worldwide peaked at 18.3% in November 2025 and was lowest at 5.4% in May 2026.
  • Across the 11 months ending August 2026, Wildlife World’s estimated Share of Search among insect hotel brands worldwide peaked at 3.6% in December 2025 and was lowest at 1.2% in April 2026.
  • Across the 11 months ending August 2026, Wildlife World, Gardman and Jacobi Jayne held steady: their estimated Share of Search among insect hotel brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for insect hotel brands worldwide in August 2026?

  1. Wildlife World’s estimated Share of Search among insect hotel brands worldwide has gained ground for 3 months in a row, from 1.4% to 2.6% in August 2026.

  2. Estimated monthly branded searches for Thompson & Morgan worldwide rose 22.2% over 11 measured months, from 81K to 99K in August 2026.

  3. Estimated monthly branded searches for Jacobi Jayne worldwide fell 33.3% over 11 measured months, from 720 to 480 in August 2026.

  4. Estimated monthly branded searches for Tom Chambers worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Gardman worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

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