Brandwave

How popular isShop-Vac in search?

In August 2026, there were an estimated 165K branded searches for Shop-Vac worldwide which is up 22.2% over the last 11 months. Shop-Vac holds 7.8% estimated Share of Search among industrial vacuums worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Karcher38.7%
  2. Makita38.7%
  3. Festool9.5%
  4. Shop-Vac7.8%
  5. Nilfisk3.5%
  6. RIDGID1.9%
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Which industrial vacuums compete with Shop-Vac?

Shop-Vac against industrial vacuums worldwide, by month

Share of Search by month for Karcher, Makita, Festool, Shop-Vac, Nilfisk. The figures are in the table below the chart.

View monthly share of search table
MonthKarcherMakitaFestoolShop-VacNilfiskRIDGID
Oct 202531.6%46.9%11.6%5.2%3.5%1.3%
Nov 202535.7%43.6%10.7%5.9%2.6%1.4%
Dec 202535.5%43.1%10.6%5.8%3.2%1.7%
Jan 202638.6%38.6%11.5%5.2%4.2%1.9%
Feb 202638.7%38.7%11.6%5.2%4.3%1.6%
Mar 202643.5%35.6%10.7%4.8%3.9%1.4%
Apr 202646.8%31.6%9.4%6.3%4.2%1.6%
May 202642.3%34.8%10.4%7%3.8%1.7%
Jun 202637.9%37.9%11.3%7.6%3.4%1.9%
Jul 202641.6%34.1%10.2%8.3%3.7%2%
Aug 202638.7%38.7%9.5%7.8%3.5%1.9%
Sep 2026——————
  1. 1.Karcher

    38.7%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share -2.9 points.

  2. 2.Makita

    38.7%

    Held 2nd. 823K estimated branded searches, +22.3% vs prior month. Share +4.7 points.

  3. 3.Festool

    9.5%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.Shop-Vac

    7.8%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.Nilfisk

    3.5%

    Held 5th. 74K estimated branded searches, 0% vs prior month. Share -0.3 points.

  6. 6.RIDGID

    1.9%

    Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Shop-Vac and its closest rivals

How has branded search demand for Shop-Vac changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Shop-Vac worldwide rose from 135K to 165K.
  • Across the 11 months ending August 2026, Shop-Vac’s estimated Share of Search among industrial vacuums worldwide increased from 5.2% to 7.8%.
  • Across the 11 months ending August 2026, Shop-Vac’s estimated Share of Search among industrial vacuums worldwide peaked at 8.3% in July 2026 and was lowest at 4.8% in March 2026.

How did search popularity change for industrial vacuums worldwide in August 2026?

  1. In August 2026, Makita gained estimated Share of Search among industrial vacuums worldwide, from 34.1% to 38.7%.

  2. In August 2026, Karcher lost estimated Share of Search among industrial vacuums worldwide, from 41.6% to 38.7%.

  3. In August 2026, Festool lost estimated Share of Search among industrial vacuums worldwide, from 10.2% to 9.5%.

  4. In August 2026, Shop-Vac lost estimated Share of Search among industrial vacuums worldwide, from 8.3% to 7.8%.

  5. Estimated monthly branded searches for RIDGID worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.

  6. Estimated monthly branded searches for Nilfisk worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

Where does Shop-Vac compete?

Shop-Vac is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Wet dry vacuum brands4th of 54.9%Show ranking
Industrial vacuums4th of 67.8%Shown above

How is Shop-Vac measured?

Brandwave collects information about searches that people make online using Shop-Vac’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • shop vac

Do you work for Shop-Vac? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Shop-Vac your brand?

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