Brandwave

Nilfisk vs Shop-Vac:Which is searched more?

In August 2026, Shop-Vac had more branded searches than Nilfisk among industrial vacuums worldwide. Shop-Vac was estimated to have 165K branded searches compared to Nilfisk’s 74K, and held a 7.8% Share of Search versus Nilfisk’s 3.5%. These are worldwide searches for English-language branded terms.

Share of Search among industrial vacuums worldwide in August 2026Which is more popular in search, Nilfisk or Shop-Vac?
Nilfisk3.5%74K searches
vs
Shop-Vac7.8%165K searches

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Which is more popular in search, Nilfisk or Shop-Vac?

Compare the industrial vacuums companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nilfisk and Shop-Vac among industrial vacuums worldwide, by month

Share of Search by month for Shop-Vac, Nilfisk. The figures are in the table below the chart.

View monthly share of search table
MonthShop-VacNilfisk
Oct 20255.2%3.5%
Nov 20255.9%2.6%
Dec 20255.8%3.2%
Jan 20265.2%4.2%
Feb 20265.2%4.3%
Mar 20264.8%3.9%
Apr 20266.3%4.2%
May 20267%3.8%
Jun 20267.6%3.4%
Jul 20268.3%3.7%
Aug 20267.8%3.5%
Sep 2026——

How has the Nilfisk and Shop-Vac comparison changed over the last 12 months?

  • Shop-Vac was ahead of Nilfisk in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Nilfisk’s estimated Share of Search among industrial vacuums worldwide held steady at 3.5%, and its estimated monthly branded searches moved from 90.5K to 74K.
  • Across the 11 months ending August 2026, Shop-Vac’s estimated Share of Search among industrial vacuums worldwide moved from 5.2% to 7.8%, and its estimated monthly branded searches moved from 135K to 165K.

How did search popularity change for industrial vacuums worldwide in August 2026?

  1. In August 2026, Shop-Vac lost estimated Share of Search among industrial vacuums worldwide, from 8.3% to 7.8%.

  2. Estimated monthly branded searches for Nilfisk worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nilfisk’s and Shop-Vac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nilfisk

1 branded search term

  • nilfisk

Shop-Vac

1 branded search term

  • shop vac

How the Brand Demand Index is measured

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