Brandwave

How popular isReferral Factory in search?

In September 2026, people searched for Referral Factory by name about 880 times worldwide, a 45% decrease from the previous year. These searches made up 0.15% of all global brand advocacy platform searches, placing Referral Factory ninth out of 11 platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. G276.1%
  2. Birdeye12.3%
  3. Capterra6.7%
  4. Yotpo3%
  5. TrustRadius0.9%
  6. Extole0.27%
  7. DSMN80.22%
  8. Referral Rock0.17%
  9. Referral Factory0.15%
  10. UserEvidence0.1%
  11. +1 more
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Which brand advocacy platforms compete with Referral Factory?

Referral Factory against brand advocacy platforms worldwide, by month

Share of searches by month for G2, Birdeye, Capterra, Yotpo, Referral Factory. The figures are in the table below the chart.

View monthly share of searches table
MonthG2BirdeyeCapterraYotpoTrustRadiusExtoleDSMN8Referral RockReferral FactoryUserEvidenceInfluitive
Oct 202572.7%11.7%7.8%5.2%1%0.37%0.19%0.37%0.31%0.14%0.17%
Nov 202570.7%13.9%7.6%5.1%1%0.37%0.23%0.37%0.37%0.17%0.17%
Dec 202572.7%11.7%7.8%5.2%1%0.31%0.21%0.31%0.31%0.14%0.17%
Jan 202669.4%13.6%9.1%5%1.2%0.36%0.29%0.36%0.36%0.16%0.16%
Feb 202666.5%15.8%8.7%5.8%1.4%0.42%0.34%0.34%0.34%0.19%0.19%
Mar 202664.1%23%6.9%3.8%0.92%0.27%0.27%0.22%0.22%0.15%0.12%
Apr 202675.3%9.9%8.1%4.4%1.1%0.32%0.2%0.2%0.26%0.14%0.12%
May 202677.6%10.2%6.8%3.7%0.74%0.22%0.17%0.17%0.22%0.1%0.1%
Jun 202678.9%8.5%7%3.8%0.76%0.22%0.22%0.17%0.17%0.12%0.1%
Jul 202678.8%8.5%7%3.8%0.93%0.28%0.17%0.17%0.17%0.1%0.1%
Aug 202677.1%10.2%6.8%3.7%1.1%0.27%0.21%0.21%0.21%0.12%0.1%
Sep 202676.1%12.3%6.7%3%0.9%0.27%0.22%0.17%0.15%0.1%0.08%
  1. 1.G2

    76.1%

    Held 1st. 458K estimated branded searches, +21.8% vs prior month. Share -1 points.

  2. 2.Birdeye

    12.3%

    Held 2nd. 74K estimated branded searches, +49.5% vs prior month. Share +2.1 points.

  3. 3.Capterra

    6.7%

    Held 3rd. 40.5K estimated branded searches, +22.4% vs prior month. Share -0.1 points.

  4. 4.Yotpo

    3%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Extole

    0.27%

    Held 6th. 1.6K estimated branded searches, +23.1% vs prior month. Share 0 points.

  7. 7.DSMN8

    0.22%

    Held 7th. 1.3K estimated branded searches, +30% vs prior month. Share 0 points.

  8. Moved from 9th to 8th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  9. Moved from 8th to 9th. 880 estimated branded searches, -12% vs prior month. Share -0.1 points.

  10. Held 10th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.Influitive

    0.08%

    Held 11th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Referral Factory and its closest rivals

Every comparison with Referral Factory

19 comparisons

How has branded search demand for Referral Factory changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Referral Factory worldwide fell from 1.6K to 880.
  • Across the 12 months ending September 2026, Referral Factory fell from 8th to 9th among brand advocacy platforms worldwide.

How did search popularity change for brand advocacy platforms worldwide in September 2026?

6 changes
  1. In September 2026, Birdeye gained share of searches among brand advocacy platforms worldwide, from 10.2% to 12.3%.

  2. In September 2026, G2 lost share of searches among brand advocacy platforms worldwide, from 77.1% to 76.1%.

  3. In September 2026, Yotpo lost share of searches among brand advocacy platforms worldwide, from 3.7% to 3%.

  4. In September 2026, Referral Rock rose from 9th to 8th among brand advocacy platforms worldwide.

  5. In September 2026, Referral Factory fell from 8th to 9th among brand advocacy platforms worldwide.

  6. Estimated monthly branded searches for DSMN8 worldwide rose 30% over 12 measured months, from 1K to 1.3K in September 2026.

How are Referral Factory’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Referral Factory’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • referral factory

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How the Brand Demand Index is measured

Where does Referral Factory compete?

Referral Factory is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Brand advocacy platforms9th of 110.15%Shown above
Referral programme platforms10th of 102.5%Show ranking
Referral marketing platforms9th of 95.7%Show ranking
Creator with pink hair and a pink jacket

Is Referral Factory your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.