How popular isPayhip in search?
In August 2026, there were an estimated 368K branded searches for Payhip worldwide which is up 83.1% over the last 11 months. Payhip holds 22.8% estimated Share of Search among creator storefront platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Gumroad50.9%Payhip22.8%
Beacons11.3%
Stan Store9.4%
Lemon Squeezy5.6%
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Where does Payhip compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Creator storefront platforms | 2nd of 5 | 22.8% | Shown below |
| Digital product sales platforms | 2nd of 5 | 28.4% | Show ranking |
Which creator storefront platforms compete with Payhip?
Share of Search by month for Gumroad, Payhip, Beacons, Stan Store, Lemon Squeezy. The figures are in the table below the chart.
View monthly share of search table
| Month | Gumroad | Payhip | Beacons | Stan Store | Lemon Squeezy |
|---|---|---|---|---|---|
| Oct 2025 | 54.9% | 16.4% | 10.1% | 14.6% | 4% |
| Nov 2025 | 53.4% | 16% | 11.8% | 14.1% | 4.8% |
| Dec 2025 | 56.8% | 17% | 10.2% | 11.8% | 4.2% |
| Jan 2026 | 58.1% | 14.3% | 10.6% | 12.7% | 4.3% |
| Feb 2026 | 56.5% | 13.8% | 12.4% | 12.2% | 5.1% |
| Mar 2026 | 52.9% | 15.8% | 11.7% | 13.9% | 5.8% |
| Apr 2026 | 53.9% | 16.1% | 11.9% | 12.1% | 5.9% |
| May 2026 | 54% | 16.1% | 11.8% | 12.1% | 5.9% |
| Jun 2026 | 54.3% | 19.9% | 9.9% | 10% | 6% |
| Jul 2026 | 54.3% | 19.9% | 9.8% | 10.1% | 6% |
| Aug 2026 | 50.9% | 22.8% | 11.3% | 9.4% | 5.6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.9% | 823K | 0% | -3.4 points | |
| 2, held 2nd | 22.8% | 368K | +22.3% | +2.9 points | |
| 3, moved from 4th to 3rd | 11.3% | 182K | +22.7% | +1.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 9.4% | 152K | -0.31% | -0.7 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5.6% | 90.5K | 0% | -0.4 points |
1.
Gumroad50.9%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share -3.4 points.
2.
22.8%
Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +2.9 points.
3.
11.3%
Moved from 4th to 3rd. 182K estimated branded searches, +22.7% vs prior month. Share +1.5 points.
9.4%
Moved from 3rd to 4th. 152K estimated branded searches, -0.31% vs prior month. Share -0.7 points.
5.6%
Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
Compare search popularity between Payhip and its closest rivals
How has branded search demand for Payhip changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Payhip worldwide rose from 201K to 368K.
- Across the 11 months ending August 2026, Payhip’s estimated Share of Search among creator storefront platforms worldwide increased from 16.4% to 22.8%.
- Across the 11 months ending August 2026, Payhip’s estimated Share of Search among creator storefront platforms worldwide peaked at 22.8% in August 2026 and was lowest at 13.8% in February 2026.
How did search popularity change for creator storefront platforms worldwide in August 2026?
5 changes
In August 2026, Beacons overtook Stan Store to rank 3rd among creator storefront platforms worldwide, at 11.3%.
In August 2026, Payhip gained estimated Share of Search among creator storefront platforms worldwide, from 19.9% to 22.8%.
In August 2026, Gumroad lost estimated Share of Search among creator storefront platforms worldwide, from 54.3% to 50.9%.
In August 2026, Stan Store lost estimated Share of Search among creator storefront platforms worldwide, from 10.1% to 9.4%.
Estimated monthly branded searches for Lemon Squeezy worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.
How is Payhip measured?
Brandwave collects information about searches that people make online using Payhip’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- payhip
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Is Payhip your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.