How popular isMurf in search?
In August 2026, there were an estimated 22.2K branded searches for Murf worldwide which is down 32.9% over the last 11 months. Murf holds 0.25% estimated Share of Search among text to speech APIs worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
ElevenLabs98.4%- Play.ht0.81%
Resemble AI0.29%
Murf0.25%
Amazon Polly0.22%
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Which text to speech APIs compete with Murf?
Share of Search by month for ElevenLabs, Murf. The figures are in the table below the chart.
View monthly share of search table
| Month | ElevenLabs | Play.ht | Resemble AI | Murf | Amazon Polly |
|---|---|---|---|---|---|
| Oct 2025 | 95% | 2.7% | 1.1% | 0.52% | 0.69% |
| Nov 2025 | 95.6% | 2.2% | 1.1% | 0.43% | 0.7% |
| Dec 2025 | 95.7% | 2.4% | 0.94% | 0.37% | 0.61% |
| Jan 2026 | 95.8% | 2.7% | 0.77% | 0.37% | 0.41% |
| Feb 2026 | 95.5% | 2.9% | 0.73% | 0.35% | 0.47% |
| Mar 2026 | 96.2% | 2.5% | 0.51% | 0.3% | 0.4% |
| Apr 2026 | 96.1% | 2.5% | 0.6% | 0.36% | 0.39% |
| May 2026 | 97.1% | 1.8% | 0.4% | 0.35% | 0.32% |
| Jun 2026 | 98.2% | 1% | 0.34% | 0.24% | 0.22% |
| Jul 2026 | 98.2% | 1% | 0.27% | 0.24% | 0.26% |
| Aug 2026 | 98.4% | 0.81% | 0.29% | 0.25% | 0.22% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 98.4% | 8.7M | -4.6% | +0.2 points | |
| 2, held 2nd | 0.81% | 71.5K | -24.5% | -0.2 points | |
| 3, held 3rd | 0.29% | 25.3K | -0.04% | 0 points | |
| 4, moved from 5th to 4th | 0.25% | 22.2K | 0% | 0 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 0.22% | 19.8K | -18.2% | 0 pointsmoved from 4th to 5th |
98.4%
Held 1st. 8.7M estimated branded searches, -4.6% vs prior month. Share +0.2 points.
2.Play.ht
0.81%
Held 2nd. 71.5K estimated branded searches, -24.5% vs prior month. Share -0.2 points.
0.29%
Held 3rd. 25.3K estimated branded searches, -0.04% vs prior month. Share 0 points.
4.
Murf0.25%
Moved from 5th to 4th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
0.22%
Moved from 4th to 5th. 19.8K estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare search popularity between Murf and its closest rivals
Every comparison with Murf
6 comparisons
How has branded search demand for Murf changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Murf worldwide fell from 33.1K to 22.2K.
- Across the 11 months ending August 2026, Murf rose from 5th to 4th among text to speech APIs worldwide.
How did search popularity change for text to speech APIs worldwide in August 2026?
5 changes

ElevenLabs’ estimated Share of Search among text to speech APIs worldwide has gained ground for 3 months in a row, from 97.1% to 98.4% in August 2026.
Play.ht’s estimated Share of Search among text to speech APIs worldwide has lost ground for 3 months in a row, from 1.8% to 0.81% in August 2026.

In August 2026, Murf rose from 5th to 4th among text to speech APIs worldwide.

In August 2026, Amazon Polly fell from 4th to 5th among text to speech APIs worldwide.

Estimated monthly branded searches for Resemble AI worldwide fell 63.3% over 11 measured months, from 69.1K to 25.3K in August 2026.
Where does Murf compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Text to speech tools | 5th of 5 | 0.24% | Show ranking |
| Text to speech APIs | 4th of 5 | 0.25% | Shown above |
| Voice cloning platforms | 4th of 4 | 0.25% | Show ranking |
How is Murf measured?
Brandwave collects information about searches that people make online using Murf’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- murf
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Is Murf your brand?
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